Digital Content Manager
Sinclair Inc. · Lynchburg, VA · 1 wk ago
Marketing$44k–$51k/yrFull-time
Responsibilities
- Oversee digital and social platforms to ensure we are serving our local communities by sharing relevant information to alert, protect, and empower our audiences
- Supervise digital producers, review stories and posts, and provide feedback to encourage powerful storytelling
- Collaborate with News Directors and other station managers to create special content
- Spearhead management and innovative management of social media channels, including growing our YouTube channel
- Edit both short-form and long-form videos to upload on social media and YouTube
- Use social media analytics tools such as Sprout Social to monitor our audience and social platforms
- Use Google Analytics to keep an eye on website performance and informing future content decisions
Requirements
- Proven track record of creating compelling and engaging stories across multiple platforms
- Ability to perform well under pressure, experience managing breaking news, and meeting strict deadlines
- Expert multitasker with the ability to pivot on a moment’s notice
- Excellent news judgment and analytical skills
- Creative and enterprising spirit
- Able to identify problems and provide solutions
- A strong commitment to journalistic standards and ethics
- Extraordinary people skills with an emphasis on coaching and motivating
- Strong understanding of how to drive digital traffic
- A college degree in Journalism or a related field is preferred
- Strong writing skills and a proven track record for getting results on initiatives
Qualifications
A college degree in Journalism or a related field is preferred.
Skills
- Creating compelling and engaging stories across multiple platforms
- Managing breaking news and meeting strict deadlines
- Multitasking and pivoting on a moment’s notice
- News judgment and analytical skills
- Creative and enterprising spirit
- Problem identification and solution providing
- Journalistic standards and ethics
- People skills with an emphasis on coaching and motivation
- Driving digital traffic
- Writing skills and results-getting initiatives
Pay
$43,930 to $50,938
Schedule
Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, 15 paid vacation days, 2 paid personal days, 9 paid holidays, 40 hours of paid sick leave, parental leave, and employee stock purchase plan.