Digital Content Coordinator

About the role

The Digital Content Coordinator develops and executes Preston Trail’s digital content strategy across social media and other digital platforms. Partnering with the Communications Director and ministry teams, this role shares biblical teaching, ministry content, and stories to support Preston Trail’s mission of helping people find and follow Jesus Christ. Responsibilities include managing social media presence, digital content, podcasts, livestream distribution, digital engagement, and digital advertising while building and leading volunteer content teams.

Responsibilities

• Develop and execute Preston Trail’s digital content strategy in partnership with the Communications Director.
• Manage Preston Trail’s primary social media channels, including content planning, creation, publishing, and engagement.
• Provide oversight and direction for ministry‑based social media accounts, establishing standards, aligning content with biblical beliefs, ministry priorities, communication standards, churchwide strategy, and brand; coach ministry staff and volunteers.
• Maintain the digital content calendar, aligning with churchwide priorities and ministry needs.
• Identify and create relevant, engaging written, photo, and video content for digital platforms.
• Partner with the Communications Director and Creative Team to bring stories, biblical teaching, ministry messages, and worship content to life digitally.
• Engage individuals through digital platforms by providing spiritual encouragement and connecting people to prayer, ministry resources, and next steps in their faith journey.
• Produce and publish Preston Trail podcasts in partnership with the Production Team.
• Oversee weekend livestream distribution across social media, website, and app.
• Manage organic and paid digital campaigns, using performance data and audience insights to improve results.
• Stay current on digital trends, platform changes, and emerging opportunities.
• Recruit, train, lead, and encourage volunteer content creators, helping them understand how their service supports Preston Trail’s mission.

Qualifications

• Alignment with Preston Trail beliefs and outward values (see about us).
• Commitment to team values of Self‑Leadership, Positive Attitude, Team Mindset, Healthy Relationships, and High Performance.
• Fruitful, thriving, growing faith in Jesus Christ.
• Strong understanding of social media, digital content, and audience engagement.
• Creative thinker with a strong creative eye and instincts for developing relevant, engaging content.
• Strong writer able to adapt messaging for digital audiences.
• Ability to create and capture quality photo, video, and social content with a strong sense of composition, visual storytelling, and brand.
• Comfortable using analytics and insights to evaluate and improve content.
• Organized and able to manage multiple channels, priorities, and deadlines.
• Strong interpersonal and leadership skills with the ability to recruit, train, and lead volunteers.
• Demonstrates initiative, flexibility, curiosity, and strong problem‑solving skills.
• Relevant digital content, social media, marketing, or communications experience preferred.

Benefits

• On‑site Childcare
• Health insurance
• Paid time off
• Training & development
• Vision insurance
• Wellness resources
• 401(k)
• Dental insurance
• Employee discounts

Organizational Relationships

Ministry Team: Creative Team

Reports to: Creative Pastor

Employment Classification: Full‑time, 40–50 hours per week; Ministerial Status: Ministerial Exception; FLSA Classification: Exempt; Employee Class: Support Staff; Weekends Required: Yes; Commissionable: No; Remote Work Environment: No.