Digital Communications Associate

About the role

Berea College is seeking a Digital Communications Associate to support its digital stewardship and engagement efforts. The role focuses on designing, building, and deploying stewardship, fundraising, and project-based emails to strengthen donor relationships and support institutional goals.

Responsibilities

• Email Stewardship & Communications Support: Assist with design and deployment of stewardship and engagement emails, including the monthly Stewardship Circle newsletter, endowed fund report emails, student craft emails, friend birthday emails, gift milestone acknowledgments, campaign emails, and other non-annual giving communications.
• Content Support: Develop visually engaging and mission-aligned email layouts, web pages, graphics, and content, collaborating with supervisor and campus partners to ensure accuracy, clarity, and consistency of messaging.
• CRM & List Management: Assist with importing email recipient lists within the CRM, ensuring accurate segmentation, proper documentation, and adherence to data integrity and privacy standards.
• Campaign & Project Support: Support the execution of digital fundraising and engagement campaigns by supporting email production, scheduling, testing, and deployment timelines.
• Quality Control & Testing: Conduct thorough reviews and tests of emails prior to launch, including links, personalization fields, accessibility considerations, and mobile responsiveness.
• Performance Tracking Support: Pull basic email performance metrics such as opens, clicks, and engagement trends to support ongoing optimization and reporting efforts.
• Cross-Departmental Collaboration: Work with Annual Giving, Donor Experiences and Services, Alumni Relations, Student Craft, and other campus partners to gather content and support timely stewardship communications.
• Platform & Process Support: Follow established procedures for using email marketing platforms and CRM tools, and assist with maintaining organized documentation and workflows.
• Online Giving Support: Assist with the setup, testing, and maintenance of online donation forms and giving pages, particularly as they relate to email campaigns and stewardship communications.
• Data Stewardship & Security: Handle donor and constituent information responsibly, following institutional policies and best practices to protect data privacy and security.
• General Digital Communications Support: Provide assistance on additional email and digital communication projects as assigned to support broader fundraising, stewardship, and institutional initiatives.

Requirements

• Education: Associates degree, required. Bachelor’s Degree, preferred. Degree in business, communication, or related field, preferred.
• Experience: One to two years of related experience in digital communications, email marketing, or fundraising support. Experience with email marketing, CRM systems, Canva, Photoshop, or other design software. Ability to coordinate multi-platform marketing campaigns and manage details accurately across channels.

Qualifications

• Understanding of and commitment to Berea College’s mission, Great Commitments, and the role philanthropy plays in advancing the College’s purpose.
• Experience supporting annual giving, donor stewardship, or nonprofit communications, preferred.
• Working knowledge of digital engagement and fundraising platforms, including email marketing platforms, WordPress websites, and related technologies.
• Strong organizational, communication, and interpersonal skills, with the ability to collaborate effectively with campus partners and supervisors.
• Able to follow data-informed guidance, track basic email performance metrics, and apply feedback to improve digital communications.
• Able to accurately report digital metrics to show fundraising progress and digital engagement to various stakeholders.
• Capacity to manage multiple projects, meet deadlines, and maintain accuracy and attention to detail.
• Creative mindset with interest in learning and applying new digital tools to enhance donor and constituent engagement.
• Demonstrated professionalism, discretion, sound judgment, and reliability in handling donor and institutional information.
• Ability to balance thoughtful execution with day-to-day production needs in support of fundraising and institutional communications.

Skills

• Understanding of and commitment to Berea College’s mission, Great Commitments, and the role philanthropy plays in advancing the College’s purpose.
• Experience supporting annual giving, donor stewardship, or nonprofit communications, preferred.
• Working knowledge of digital engagement and fundraising platforms, including email marketing platforms, WordPress websites, and related technologies.
• Strong organizational, communication, and interpersonal skills, with the ability to collaborate effectively with campus partners and supervisors.
• Able to follow data-informed guidance, track basic email performance metrics, and apply feedback to improve digital communications.
• Able to accurately report digital metrics to show fundraising progress and digital engagement to various stakeholders.
• Capacity to manage multiple projects, meet deadlines, and maintain accuracy and attention to detail.
• Creative mindset with interest in learning and applying new digital tools to enhance donor and constituent engagement.
• Demonstrated professionalism, discretion, sound judgment, and reliability in handling donor and institutional information.
• Ability to balance thoughtful execution with day-to-day production needs in support of fundraising and institutional communications.

Benefits

Berea College offers a comprehensive benefits package to eligible employees and their families including health care, dental, vision, retirement, health savings accounts, flexible spending accounts, life insurance, short-term disability, long-term disability and an Employee Assistance Program. The benefit package also includes access to the Child Development Laboratory for children of College Staff, ages 6 weeks to 6 years, Seabury Center Membership, Staff Development Funds and Tuition Reimbursement. Eligible staff employees also receive paid holidays, vacation, and sick leave. Part-time employees who work an average of twenty-four hours per week over the course of a year, receive benefits on a pro-rated basis.

Pay

The salary range for this position is $35,000 - $40,000 annually.

Schedule

The schedule for this position is full-time, Monday through Friday, 9:00 AM to 5:00 PM.