Digital Channels Product Analyst

Primary office location: 626 Washington Place, Pittsburgh, Pennsylvania 15219.

About the role

This position supports the development and implementation of digital solutions for FNB, including assisting with the management of assigned services such as online account onboarding and opening, online and mobile account access platforms, card and payment services, or other related areas. The role participates in all aspects of product management, analyzing existing product performance, and developing and improving product offerings to meet market demand while enhancing competitive advantage and profitability.

Responsibilities

• Supports Product Managers in the selection, design, development, and promotion of digital experiences for assigned areas of responsibility.
• Completes basic analysis of digital experience, market trends, and third-party requirements to support the development of new and existing digital experiences.
• May assist in developing business cases, business plans, and roll-out of experiences.
• Assists in efforts to increase the penetration and usage of digital channels to attract new customers and retain existing clients.
• Helps locate and evaluate new vendors, including assisting in the negotiation and administration of contracts for products and services supporting the organization’s digital strategy.
• Executes customer-focused quality assessments and improvement processes.
• Supports risk management, compliance, and audit needs as part of the first line of defense.
• Assists with the development of training materials for front-line staff to ensure adequate product knowledge for client sales and support, including performing training as needed.
• Assists with maintaining business reporting capabilities, monitors business results of digital experiences, coordinates reporting, and may recommend modifications to improve results.
• Plays a key role in testing and defect remediation for assigned digital solutions.
• Assists with identification and documentation of complex solutions, including system data mapping and plan/roadmap creation.
• Performs other related duties and projects as assigned.
• All employees serve as risk managers by understanding, reporting, responding to, managing, and monitoring risks encountered daily.

Requirements

• BA or BS degree.
• Minimum of 3 years of job-related experience.
• Excellent project management, communication (written and verbal), organizational, analytical, and interpersonal skills.
• Detail-oriented with the ability to use a personal computer and job-related software (MS Word, Excel, PowerPoint at an intermediate level).
• Experience in a similar position.
• In-depth knowledge of digital channels, payments, banking practices, and regulations requiring legal compliance.