Digital Campaign Manager

Responsibilities

• Coach & develop sales professionals on our product capabilities.
• Oversee technical approval of proposals being built by our sales strategists.
• Give insight and suggestions for sales on ongoing campaigns based on feedback from our buyers.
• Campaign Pre-Launch:
• Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.).
• Assigns targeting segments based on experience and overall tactic mix.
• Delegates to sales tasks to be completed in order to fully prepare a new client campaign for launch (creative, pixels, KPIs).
• Compiles all elements of the insertion order and schedules the campaign to be trafficked.
• Campaign Post-Launch:
• Primary point of contact for local markets you support to our centralized buying, client services, and analytics teams.
• Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams.
• Continually refine and improve continuity between all workgroups.
• Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement, ensuring active communication and connection with colleagues across departments.

Qualifications

• Manages time; focuses on urgent and important tasks; avoids procrastination; shows strong attention to detail; meets deadlines.
• Exceptional Communicator. Experience taking the lead in interdepartmental projects.
• Experience with digital ad messaging best practices (does not build the ads).
• Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar.
• Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities.
• 1+ years experience in digital advertising.
• 4-year college degree or comparable work experience required.