Digital Campaign Manager

About the role

The Digital Campaign Manager position involves supporting the Missoula team and works 5-days a week in the office. This role is a collaborative one that connects sales and the centralized buying team, focusing on campaign design, implementation, optimization, and reporting.

Responsibilities

• Coach & develop sales professionals on product capabilities.
• Oversee technical approval of proposals being built by sales strategists.
• Give insight and suggestions for sales on ongoing campaigns based on feedback from buyers.
• Craft quality messaging for various tactics (social, SEM, programmatic, etc.) and assign targeting segments based on experience and overall tactic mix.
• Delegate tasks to sales to fully prepare a new client campaign for launch (creative, pixels, KPIs).
• Compile all elements of the insertion order and schedule the campaign for trafficking.
• Support local markets with client optimizations, revisions, upsells, and renewals from post-sale teams.
• Continually refine and improve collaboration between all workgroups.
• Participate in regular virtual team meetings to foster stronger collaboration and engagement.

Qualifications

• Manages time; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines.
• Exceptional communicator; takes the lead in interdepartmental projects.
• Experience with digital ad messaging best practices (does not build the ads); actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar.
• Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities.
• 1+ years experience in digital advertising; 4-year college degree or equivalent work experience required.