Demand Generation Manager
About Osano Osano is an innovative B-Corporation built around a simple belief: privacy is a fundamental right. Since day one, we’ve been focused on giving modern enterprises the ability to innovate quickly, stay competitive, and earn customer trust by respecting data privacy and complying with consent guidelines. Our products help organizations operate confidently in a rapidly evolving regulatory and technological landscape.
About the role
Osano is looking for a Demand Generation Manager to help build and execute programs that create awareness, generate qualified pipeline, and ultimately drive revenue growth. This is a hands-on individual contributor role for someone who enjoys both the strategic and executional sides of demand generation. You'll own campaigns from idea through execution and measurement, working closely with Sales, Marketing, Content, Product Marketing, and Revenue Operations to reach the right audiences with the right message at the right time. We're looking for someone who is comfortable digging into performance data, experimenting with new approaches, and continuously improving how we generate and convert demand. You'll have meaningful ownership over your programs without direct people-management responsibilities.
Responsibilities
- Develop and execute integrated demand generation campaigns and programs end to end to drive qualified pipeline against Osano's revenue goals.
- Build multi-channel programs across email, paid media, content syndication, sponsorships, webinars and events, content, organic channels, and account-based marketing.
- Own Osano's in-house paid media program across core and emerging channels like Google/Bing search, LinkedIn, YouTube, Reddit, and ChatGPT