CRM Intern – Data Analytics & Data Mining

Responsibilities

• Assist in analyzing CRM data from multiple sources (e.g., C@P, dealership databases, campaign tools).
• Conduct data mining and segmentation to uncover customer behavior patterns, preferences, and trends.
• Support the development of dashboards and reports using tools such as Power BI, Tableau, or Excel.
• Clean, structure, and validate large datasets to ensure quality and consistency.
• Assist in evaluating campaign performance and customer lifecycle touchpoints.
• Collaborate with the CRM, Marketing, and Aftersales teams to support data-driven decision-making.
• Support the rollout and analysis of customer experience surveys across LATAM markets.

Qualifications

• Currently pursuing a Bachelor’s or Master’s degree in Business Analytics, Data Science, Marketing, Statistics, or a related field.
• Strong analytical and problem-solving skills.
• Proficiency in Excel; familiarity with SQL, Python, or R is a plus.
• Experience with BI tools (e.g., Power BI, Tableau) is desirable.
• Strong attention to detail and ability to work with large datasets.
• Excellent written and verbal communication skills in English; Spanish and/or French is a plus.
• Interest in the automotive industry and Porsche brand is a strong advantage.

Requirements

• Must be able to lift 15 pounds at times.
• While performing the duties of this job the employee is required to talk, hear, walk, sit, stand, climb stairs on occasion with prolonged periods of sitting at a desk and working on a computer.
• Must be able to effectively work and complete tasks in an open office/noisy environment.
• This job operates in an office environment. This role routinely uses standard office equipment such as computers, phones, cameras, photocopiers, and filing cabinets.
• The noise level in the work environment and job site can be loud.

Benefits

• Hands-on experience in a dynamic and international business environment.
• Exposure to the luxury automotive industry and CRM best practices.
• Opportunity to develop practical skills in data analytics, customer insights, and campaign analysis.
• Mentorship and collaboration with experienced professionals.

Pay

The hourly range for this role is $18/hr-$20/hr.