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CRM et coordonnateur(trice) du marketing numérique (Télétravail préférence Montréal ou Québec)

Genius Solutions · United States · 1 mo ago
RemoteRemoteInformation TechnologyFull-time

Job Summary

We are seeking a Digital Marketing Coordinator or Specialist to join our marketing team. This role is central to our marketing ecosystem, including campaign management, marketing automation, CRM, and marketing data.

Key Responsibilities

  • Campaign Execution: Build and execute email campaigns and marketing workflows. Manage segmentation and campaign lists. Coordinate campaign assets and landing pages. Ensure campaign tracking and UTM parameters are properly implemented.

  • Marketing Automation & CRM: Manage HubSpot workflows, forms, and automations. Maintain CRM data integrity and structure. Manage lifecycle stages and lead routing. Maintain and update marketing contact records.

  • Data & Contact Management: Enrich contacts and companies using ZoomInfo. Maintain data quality through regular audits and cleanup. Support ABM list building and segmentation.

  • Strategic Support: Act as a marketing operations partner to the Revenue Director. Support marketing experimentation and optimization initiatives. Contribute to the continuous improvement of marketing systems and processes.

Qualifications

  • 3-5 years of experience in digital marketing, marketing operations, CRM management, or a related role.

  • Experience with HubSpot or a similar marketing automation platform.

  • Strong understanding of CRM systems and marketing data.

  • Experience building email workflows and marketing campaigns.

  • Fluency in French (spoken and written) is required, along with functional English based on the nature of our business activities and clientele.

  • Strong Excel and spreadsheet skills.

  • Strong attention to detail and data quality.

  • Experience with ZoomInfo or similar data enrichment tools (asset).

  • Knowledge of UTM tracking and marketing attribution (asset).

  • Familiarity with B2B marketing funnels (asset).

What Makes Someone Successful in This Role?

  • You enjoy building systems that make marketing run more efficiently.

  • You are organized, analytical, and detail-oriented.

  • You take pride in maintaining clean marketing data and well-structured campaigns.

Benefits

  • Long-term remote work option.

  • A competitive salary with a matching RRSP plan.

  • A growing company where your opinion is valued.

  • 7 paid days off per year in addition to vacation time.

  • Group insurance and access to telemedicine.

  • Free parking and easy access to public transportation.

  • An annual allowance for a physical activity of your choice and four paid hours annually to volunteer in our community.

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