🧠 Creative Strategist

About the role

You’re the brain behind the performance. As a Media Buyer at PaidAdvertising.com, you're responsible for launching, optimizing, and scaling ad campaigns that drive real results. With a strong grasp of ad platforms, data, and creative angles, your role is to turn strategy into numbers. You thrive on testing, tweaking, and taking winning campaigns to the next level. If you love making decisions backed by data and moving fast, this role is built for you.

Responsibilities

• Launch, optimize, and scale ad campaigns that drive real results
• Work closely with creatives to develop compelling ad copy and visuals
• Utilize data analytics to inform campaign strategies and measure performance
• Test different ad formats and placements to identify what works best
• Tweak campaigns based on performance data and feedback from stakeholders
• Stay up-to-date with industry trends and platform updates to continuously improve campaigns

Requirements

• A degree in Marketing, Advertising, Communications, or a related field
• 2+ years of experience in media buying or advertising
• Strong understanding of ad platforms such as Google Ads, Facebook Ads, and LinkedIn Ads
• Experience with data analysis tools like Google Analytics and Excel
• Excellent communication skills and ability to work collaboratively with cross-functional teams
• Ability to manage multiple projects simultaneously and meet deadlines

Qualifications

• Proficiency in spreadsheet software (e.g., Excel)
• Experience with ad serving platforms (e.g., Google Ad Manager, Salesforce Marketing Cloud)
• Knowledge of SEO and SEM principles
• Understanding of digital marketing metrics and KPIs

Skills

• Data analysis and interpretation
• Ad platform proficiency (Google Ads, Facebook Ads, LinkedIn Ads)
• Strategic thinking and problem-solving
• Collaboration and teamwork
• Time management and organization

Benefits

• Competitive salary and benefits package
• Flexible work schedule
• Professional development opportunities
• Collaborative and supportive team environment

Pay

Salary range: $60,000 - $80,000 per year

Schedule

Full-time position with flexible hours