COO

Pay

Compensation: $350,000–$500,000

About the role

CEO Lawyer Personal Injury Law Firm is dedicated to educating, empowering, and fighting for victims. With offices across the country, no matter where you are injured, our team of experienced lawyers are here to help you.

We are seeking an accomplished executive leader to help drive the next stage of growth for a nationally expanding personal injury law firm currently operating across 22 states, with aggressive expansion plans through 2030. This opportunity is for a proven leader who understands the business of personal injury at scale and brings significant expertise in business strategy, technology, AI implementation, operational transformation, and high-growth execution.

Responsibilities

• Own business and operational strategy across the rapidly growing organization and set cross-functional priorities with department leaders
• Lead the transition from the existing CRM environment to a proprietary AI-powered operating system
• Drive enterprise-wide AI adoption and automation across business and legal operations
• Integrate AI throughout the client journey to improve speed, capacity, consistency, efficiency, and client experience
• Build the technology and operational infrastructure required to support approximately 100,000 active clients at a time
• Optimize staffing, workflows, and organizational structure to expand capacity while maintaining disciplined headcount growth
• Optimize the business ecosystem across leads, events, referrals, intake, case management, attorney assignments, and case-maximization protocols
• Build scalable processes and systems that support continued national expansion
• Create the operating infrastructure required to pursue 10x revenue growth with nominal increases in headcount

Measures of success

• Revenue growth, profitability, and operating leverage aligned with the firm's strategic plan
• Improved intake conversion, case velocity, client experience, and case outcomes
• Successful adoption of the proprietary AI-powered operating system and automation across priority workflows
• Increased client and case capacity without proportional headcount growth
• Consistent KPI visibility, accountability, compliance, and execution across departments and markets

Requirements

• Significant executive leadership experience within the personal injury industry, including strategic planning across multi-functional operations
• Proven success scaling a law firm or personal injury organization across the 8- to 10-figure revenue range and multiple jurisdictions
• Exceptional business and financial acumen spanning profitability, operating leverage, corporate governance, and executive decision-making
• Significant experience leading enterprise AI implementation and automation within applicable regulatory, ethical, and bar-compliance frameworks
• Strong technology background, including large-scale CRM, case management, data analytics, workflow automation, and digital transformation
• Deep understanding of the personal injury client and case lifecycle, including intake, case management, attorney assignment, and case-maximization protocols
• Demonstrated ability to build scalable infrastructure, processes, and organizational capacity ahead of rapid growth
• Track record of increasing revenue and operational capacity without proportionally increasing headcount
• Expertise in operational efficiency, process improvement, change management, and performance management
• Project management expertise; PMP, Lean Six Sigma, or comparable credentials preferred
• Strong data analytics capabilities, including KPI design and data-driven decision-making
• MBA or comparable advanced business degree preferred
• Ability to translate growth strategy into technology, systems, processes, organizational structure, and disciplined execution

Qualifications

The strongest candidate will bring a combination of: Personal Injury Expertise | 8-to-10-Figure Growth | Business Acumen | Technology & AI Transformation | Operational Scale | Data-Driven Execution. This person should understand how to turn technology and AI into business results, how to build infrastructure before growth creates bottlenecks, and how to scale a personal injury organization without relying solely on increased headcount.