Conversion Team

Remote • Full-Time

About the role

We are looking for an Associate Director of Conversion Services to assist the Director of Optimization in maintaining ConversionTeam’s status as an industry leader. You will work closely with the Director on client results, profitability, staffing, resource management, workload planning, budget management, business development, and product development.

Responsibilities

• Client Results/Status
  • Ensures client teams plan and implement strategies to meet client goals.
  • Supports Sr. Analysts in creating client roadmaps, identifying goals, and ensuring results are achieved.
  • Occasionally reviews clients’ goals to ensure expectations and results are being met.
  • Works with team leaders to continuously improve service models and client results.
  • Manages Client Survey follow-up, including developing improvement plans for clients rating 7 or lower.
• Resource and Staffing Management
  • Manages staffing needs as necessary.
  • Completes quarterly performance conversations for all team members.
  • Provides continuous feedback on performance and addresses performance issues with resolution plans.
  • Identifies opportunities for staff advancement (raises and/or promotions).
  • Works with staff to set technical and training goals.
• Workload / Planning
  • Completes resource planning for upcoming months and new clients.
  • Identifies internal projects to maintain company standard billing capacity.
  • Ensures tasks are completed on time and re-allocates work as needed.
  • Assists in identifying when new team members are needed due to capacity, skills gaps, or performance issues.
• Operations and Budgets
  • Monitors monthly projected cash flow and identifies solutions to achieve profit goals.
  • Manages and updates Standard Operating Procedures (SOPs).
  • Tracks team performance metrics (percent billable, net profit, revenue, cost per hour, client profitability) and adjusts as needed.
  • Identifies and implements tools/strategies to benefit the team.
  • Manages monthly tool costs against value added.
• Business Development & Promotion
  • Works with the Sales Department to complete sales analysis and serves as a Conversion expert for potential clients.
  • Promotes ConversionTeam’s services through blogs, white papers, and other online platforms.

Requirements

• Minimum of 4 years in Conversion.
• 4-year undergraduate degree in business, computer science, or marketing.
• 10+ years of experience in a marketing role.
• Strong knowledge of the eCommerce/Conversion industry and current trends.
• Ability to motivate and develop a team of up to 10 direct reports.
• Hands-on, collaborative working style.

Qualifications

• Excellent people skills and ability to partner with a dynamic leadership team.
• Personal qualities of integrity, credibility, and commitment to corporate mission.
• Flexible, able to multitask, and work in ambiguous, fast-moving environments.
• Proven ability to resolve client issues quickly and professionally.
• Experience building brand awareness and internal alignment around marketing objectives.

Skills

• Technical Skills
  • Deep experience with Google Analytics.
  • Strong knowledge of Google Tag Manager.
  • Ability to conduct data and statistical analysis.
  • Expert at Conversion testing (A/B and multivariate testing).
  • Understanding of common web technologies and development languages such as JavaScript.
  • Experience with popular shopping cart platforms.
• Core Competencies
  • Leadership.
  • Strategic Thinking.
  • Business Acumen.
  • Problem Solving/Analysis.
  • Decision Making.
  • Performance Management.
  • Results Driven.
  • Communication Proficiency.