Content Writer, Marketing

About The Company

EPIC Insurance Brokers & Consultants is a rapidly expanding leader in the insurance industry, renowned for its dynamic growth and commitment to excellence. Established in 2007 and headquartered in New York City, EPIC has grown to employ over 3,000 professionals across the United States. With a nationwide presence, the company leverages its local market expertise and industry knowledge to deliver tailored insurance solutions that meet both regional and global client needs. EPIC's success is driven by a dedicated team that embodies core values such as an owner mindset, trustworthiness, innovation, and results-oriented thinking. The company fosters a culture of collaboration, diversity, and continuous growth, making it an ideal environment for ambitious professionals seeking to make a significant impact in the insurance sector.

About The Role

The Marketing Content Writer at EPIC Insurance plays a vital role in modernizing and scaling the company's internal and external communication efforts. This position requires a skilled copywriter capable of creating compelling, clear, and consistent content across multiple formats, including internal announcements, marketing collateral, web content, social media posts, thought leadership articles, and scripts. The role involves developing scalable content workflows, implementing templates, and establishing quality standards to ensure brand integrity and compliance. The Content Writer will collaborate with various departments such as Communications, Marketing, and Subject Matter Experts to translate complex ideas into engaging narratives that resonate with diverse audiences. Additionally, leveraging AI tools to enhance content quality and efficiency is a key aspect of this role, supporting EPIC’s goal of delivering high-impact messaging at scale.

Qualifications

• 5+ years of experience in editorial, content strategy, or communications roles
• Proven expertise in copywriting with a strong command of tone, clarity, and narrative structure
• Hands-on experience with AI content creation tools and automated workflows
• Strong understanding of content governance, brand voice, and regulatory standards
• Excellent editing and editorial skills with attention to detail
• Ability to develop and implement scalable content processes
• Experience in regulated industries such as insurance, financial services, or healthcare (preferred)
• Background in internal and external communications or editorial leadership (preferred)
• Exceptional collaboration and communication skills

Responsibilities

• Build and enhance EPIC's Content Engine by creating compelling content across various formats
• Design and implement templates, prompt libraries, and modular messaging components grounded in strong copywriting principles
• Develop scalable content workflows to improve efficiency, quality, and consistency
• Maintain content governance frameworks to uphold voice, tone, accuracy, and compliance standards
• Write and refine copy standards, messaging guidelines, and narrative frameworks for internal and AI use
• Conduct content reviews and provide editorial guidance to ensure clarity and consistency at scale
• Collaborate with cross-functional teams including Communications, Brand, Marketing, and Sales Enablement to translate complex ideas into clear messaging
• Provide strategic support for executive communications, flagship initiatives, and high-visibility narratives
• Leverage AI tools to improve content quality, compliance, and brand alignment
• Continuously train and refine AI models to better reflect EPIC’s brand voice and standards

Benefits

• Generous paid time off including personal time, holidays, and early-close days
• Paid parental leave, pregnancy disability, bonding leave, and organ donor leave
• Employee referral bonus program of $1,500 per successful hire
• Recognition programs and awards, including trips for outstanding performance
• Employee Resource Groups such as Women’s Coalition and EPIC Veterans Group
• Unique benefits like Pet Insurance, Identity Theft & Fraud Protection, Legal and Family Planning Support, Menopause & Midlife Assistance
• Comprehensive health benefits including medical, dental, and vision insurance
• Retail plans with 401(k) matching
• Wellness and Employee Assistance Programs to support overall well-being
• Inclusive and collaborative work environment fostering diversity and growth

Equal Opportunity

EPIC Insurance Brokers & Consultants is an equal opportunity employer. We are committed to fostering an inclusive workplace where diversity is celebrated and all employees are valued, respected, and empowered. We do not discriminate based on race, ethnicity, gender, sexual orientation, religion, age, disability, or any other protected characteristic. Our commitment to diversity and inclusion is integral to our success and reflects our belief that varied perspectives drive innovation and excellence.