Content Strategist, Digital & Insights
FTI Consulting · New York, NY · 4 wk ago
HybridMarketing$77k/yrFull-time
About the role
The Corporate Positioning and Insights practice at FTI Consulting seeks a talented, versatile Content Strategist with 3-5 years of experience to join the team in our New York, Chicago or Washington, D.C. office.
Responsibilities
- Craft content strategies and compelling copy that align with business objectives and resonate with target audiences across a range of clients
- Develop, write, and edit content across multiple channels — including websites, blogs, and social media — ensuring consistency in voice, tone, and message
- Manage content calendars, ensuring alignment to strategy across all relevant digital platforms
- Conduct content and competitor audits and develop audience personas to inform strategy and identify market trends
- Present ideas, strategies, and content recommendations to internal and external stakeholders
- Collaborate closely with cross-functional teams — creative, research, data analysis, digital, and subject matter experts — to ensure cohesive content execution and storytelling
- Use performance metrics to continually refine content strategies, proactively identifying opportunities for growth and improvement
- Stay abreast of industry trends, emerging platforms, AI tools, and SEO/AEO guidelines to ensure content remains competitive, relevant, and discoverable
Qualifications
- 3-5 years of experience in content strategy, copywriting, or a related field
- Degree in English, Journalism, Marketing, Advertising, Communications, or a related field
- Portfolio or work samples demonstrating strong writing, editing, and proofreading skills across multiple mediums
- Working knowledge of content marketing tactics, including SEO, AEO, email marketing, and web analytics
- Strong communication and presentation skills, both written and verbal
- Organizational and prioritization skills that lend themselves to project management
- Creative thinker who adapts quickly and collaborates well under deadline pressure
- Comfortable collaborating with team members of different skillsets and backgrounds, from concept development to delivery of the final product
- Proficiency with Word, PowerPoint, and Excel; experience with content management systems a plus
- Familiarity with WordPress editing processes a plus