Content Operations Specialist (Hybrid)

About the role

On behalf of a financial services client, the Content Operations Specialist contractor will support a multi‑year digital transformation initiative modernizing the public web ecosystem, content platforms, and customer experiences. Embedded within the MarTech Planning & Enablement Team (Delivery Track), the role serves as the critical bridge between business stakeholders, marketing teams, analytics SMEs, product managers, and technology partners. Reporting to the MarTech Planning & Enablement Manager, the specialist will partner with Marketing Site Owners, Product Managers, Analytics & Data SMEs, MarTech Teams, Solution Architects, Engineering, QA/UAT Teams, and Compliance to drive business requirements for tagging, data layer architecture, measurement, reporting, and tracking, and to create development‑ready epics, user stories, and acceptance criteria.

Responsibilities

• Partner with cross-functional teams to translate business objectives, measurement needs, and reporting goals into actionable user stories and acceptance criteria.
• Facilitate requirements-gathering workshops and working sessions across marketing, technology, and analytics.
• Lead backlog refinement, sprint planning, requirements clarification, and defect triage in support of Agile/SAFe teams.
• Maintain end-to-end traceability from business objectives through to technical implementation and testing.
• Lead the documentation and coordination of analytics, tagging, and data layer requirements across web experiences.
• Collaborate with Analytics and MarTech teams to define tracking strategies, data dictionaries, measurement plans, and tagging specs.
• Ensure client journeys, conversion goals, and performance metrics are accurately captured in technical requirements.
• Validate that tracking requirements are fully integrated into development, QA/UAT testing, and release readiness.
• Serve as the functional liaison between Marketing, Product, Engineering, Experience Design, Analytics, and Compliance.
• Identify risks, cross-team dependencies, and system impacts to keep delivery timelines on track.
• Establish consistent documentation and governance practices for performance tracking and reporting.

Requirements

• 5+ years of experience as a Business Systems Analyst, Product Analyst, or Digital Product Delivery Specialist.
• Strong expertise writing Business Requirements Documents (BRDs), functional requirements, user stories, acceptance criteria, process flows, and data requirements.
• Hands-on experience supporting delivery in Agile and/or SAFe environments.
• Demonstrated history working with digital marketing platforms, web redesign initiatives, CMS, or customer experience (CX) ecosystems.
• Analytics & Tagging: Direct experience with Adobe Analytics, Tealium, Google Analytics, Tag Management Systems (TMS), Data Layers, and client/server-side tracking methods.
• Agile Management Tools: Jira, Azure DevOps, Confluence.
• Visual & Collaboration Tools: Miro, Figma, Excel.
• Technical Fundamentals: Understanding of API integrations, web data flows, system interactions, and metadata/taxonomy governance.

Benefits

• Health, Vision, Dental, 401(k), and more (see details)
• Medical, prescription, dental, vision, AD&D, life insurance, short-term disability, and 401K plan (eligibility based)

Pay

Compensation range: $60‑65 per hour (W2 hourly contract).

Schedule

Onsite 4 days per week in either Denver, CO or Austin, TX; 12‑month W2 hourly contract with possible extension or conversion based on performance.