Content Manager (Remote)
Cella · San Bruno, CA · 5 days ago
Information Technology$50–$54/hrContract
We are seeking a tech-forward Content Manager to lead our in-house "Content Hub."
Responsibilities
- AI-Augmented Production: Use generative AI tools and expert prompt engineering to draft 2-3 content pieces per week.
- Editorial Oversight: Refine AI drafts from 80% to 100% completion, ensuring a sophisticated B2B brand voice and human touch.
- Hub Management: Oversee the back end of the Content Hub using Adobe Experience Manager (AEM), including library maintenance and taxonomy updates.
- Cross-Functional Collaboration: Partner with SEO, CRM, Product Marketing, and Affiliate teams to align content with lead-generation goals.
- Performance Optimization: Support Agentic Engine Optimization (AEO) goals and track engagement metrics to pivot tactics as needed.
Qualifications
- AI Proficiency: Hands-on experience using LLMs (e.g., ChatGPT, Gemini) for ideation, content calendars, and production.
- Technical Skills: Must have professional experience with Adobe Experience Manager (AEM) and a strong grasp of SEO/AEO.
- B2B Expertise: Proven track record in B2B writing and editing, ideally within lead-gen or membership-based models.
- Ambiguity Expert: Comfortable working in a "start-up" style environment where processes are still being defined; you should be a "pressure tester" who helps refine new tools.
Education/Experience
BA in Marketing, Journalism, or a related field with 5+ years of content management experience.
Benefits
- Medical, prescription, dental, vision, AD&D, and life insurance offerings
- Short-term disability
- 401K plan