Content Manager

The Role

The Content Manager is responsible for leading the strategic planning, creation, and optimization of content across all marketing and enablement channels. This role develops a comprehensive content strategy that effectively supports demand generation, sales enablement, brand building, and deep customer engagement — including establishing the company as a credible, differentiated voice in the market, developing thought leadership content that builds category authority, and shaping how target audiences perceive and engage with the brand.

Responsibilities

• Leads the company's content strategy, overseeing the entire process from foundational research and strategic planning to execution and performance monitoring.

• Develops and stewards the company's editorial point of view, identifying and articulating the perspectives, industry stances, and forward-looking narratives that differentiate the brand in the market.

• Manages organic and paid social media, including strategic planning, campaign optimization, and channel execution to maximize reach and engagement.

• Owes company newsletters, managing the editorial calendar, content creation, publishing workflow, and optimization for subscriber engagement.

• Acts as the primary editor and proofreader for content across the entire organization (Marketing, Sales, Customer Success, Product Marketing, etc.), ensuring a unified, consistent, and high-quality brand voice.

• Creates and manages high-quality public content (blogs, case studies, social, webinars, videos, emails, etc.), engaging marketing campaign content (digital and print ads, landing page content, conference signage, etc.) and essential internal Sales/CS enablement content (market intelligence, competitive intelligence, talking points, email snippets, etc.).

• Maintains and manages multiple central content repositories, ensuring all assets are consistently updated with new and refreshed marketing, sales, and customer success assets.

Desired Attributes

• Bachelor’s degree in Marketing, English, Communications, Journalism, or a related field.
• 5+ years of content marketing or other relevant experience.
• Strong writing and editing skills with a professional portfolio.
• Demonstrated experience building or executing thought leadership programs, including long-form content strategy or industry narrative campaigns.
• Experience with SEO, GEO / AEO, CMS platforms, marketing automation platforms, and analytics tools.
• Ability to manage multiple complex projects with exceptional cross-functional communication skills.

Benefits

• Competitive Salary
• Exceptional Benefits: 401(k) plan with company matching & immediate vesting schedule (100% of the 1st 3% and 50% of the next 2%), BCBS Health, Dental, & Vision Insurance with generous employer funding for employees and dependents, Generous flexible time off approach, Professional development, Remote and hybrid first organization, Great working environment with a team of exceptional people
• Learn more at www.meazurelearning.com

About the Role

Meazure Learning is an Equal Opportunity Employer and Prohibits Discrimination and Harassment of Any Kind: Meazure Learning is committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions at Meazure Learning are based on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, physical, mental or sensory disability, HIV Status, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, family medical history or genetic information, family or parental status, or any other status protected by the laws or regulations in the locations where we operate. Meazure Learning will not tolerate discrimination or harassment based on any of these characteristics.