Content Lead

Job Summary

We are seeking a Content Lead to join our team. Reporting to the Head of Growth, this role is crucial in driving Zo Computer's mindshare and usage among small business owners and solopreneurs.

Responsibilities

• Brand - Craft and evolve our positioning as we scale our product(s)
• Branding - Ensure our brand is consistently represented across our website, socials, events, and other company touchpoints
• New Media Strategies - Develop and implement new media content strategies
• Third Party Content - Scale third-party content (User Generated Content, clipping, creator partnerships) while maintaining a professional standard
• Virality & Technical Speak - Understand and communicate the benefits of our AI platform in a way that is accessible to solopreneurs and small business owners
• Product + Channel Marketing - Work closely with the growth team to activate channels and tactics tailored for solopreneurs and small business owners, including email marketing
• Partnerships Marketing - Partner with the growth team to amplify partnerships across various socials, events, and other tactics

Qualifications

• Experience leading marketing at a company or a team of marketers
• B2B marketing experience a plus
• Must be a builder themselves, showcasing past projects built with AI
• Deep knowledge of current AI products and competitive landscape
• Must be located in or willing to relocate to New York