Content Creator

Job Tasks and Responsibilities

• Shoot and edit a wide range of content formats including social reels, carousels, web product education videos, vlogs, braded edits, fish and surf clips, and brand stories
• Collaborate closely with the Social Media Manager and broader Content Team to understand creative vision and deliver content that aligns with channel strategy, campaign objectives and brand standards
• Serve as a true creative partner to the Social Media Manager, working closely to bring to life Free Fly’s social strategy and vision through various styles of edits and content
• Operate camera and related production equipment on location and in studio, including lighting and audio setup, to capture high-quality footage for a variety of content types
• Shoot across a range of formats — from professional cameras for high-quality brand and product education content to iPhone for social-first, in-the-moment storytelling — adapting style and approach to suit the content type and platform
• Edit footage from both internal productions and external creative partners, applying color correction, sound design, motion graphics, and platform-specific formatting to deliver polished, channel-ready assets
• Stay current on social media trends, platform formats, and content best practices to ensure content is optimized for performance across Instagram, TikTok, YouTube, and other key channels
• Execute quick-turn and same-day edits as needed, with the ability to move fast without compromising quality or brand standards
• Manage and organize all footage and digital assets, maintaining a clean, well-structured library for efficient team access and long-term archiving
• Deliver all final assets on time and to spec, ensuring quality and consistency across every platform and distribution channel
• Travel as needed for shoots, events, and community opportunities, bringing the same creative energy and production quality on the road as in the office and studio

Minimum Qualifications

• 1-3 years of experience in a content creation, videography, or multimedia production role, ideally within an outdoor brand, agency, or creative studio
• Proficiency in video editing software including Adobe Premiere Pro, After Effects, and Final Cut Pro; experience with photo editing tools such as Adobe Lightroom and Photoshop a plus
• Experience operating cameras and production equipment across a range of shooting environments, including studio, lifestyle, and outdoor/adventure settings
• Strong portfolio demonstrating a range of content formats
• Ability to shoot stills and photography a plus

Required Competencies

• Deep passion for multimedia storytelling with a strong personal point of view and an instinct for what resonates on social media
• Highly organized and self-directed, with the ability to manage multiple projects simultaneously and consistently deliver on time
• Versatile creative range — able to shift fluidly between polished brand filmmaking and raw, authentic social-native content
• Collaborative team player who communicates clearly, takes direction well, and brings positive energy and creative initiative to every project