Consumer Marketing & Community Manager (PC/Gaming)

Location: Onsite Preferred - Remote / Hybrid Considered Travel: Occasional Customer Visits & Conference Attendance Reports to: Product Marketing Manager Company Overview Carbice is redefining thermal management with advanced carbon nanotube technology. Our consumer product, the Carbice Ice Pad, brings a new standard to desktop CPU cooling— delivering reliable, maintenance-free performance that improves consistency over the life of a system. We are building a brand that resonates with PC enthusiasts, gamers, and builders who demand reliable performance. Role Overview We are seeking a Consumer Marketing & Community Manager to own and grow our desktop PC channel. This role will work directly with the Product Marketing Manager to execute strategies that drive awareness, adoption, and long-term value from our consumer audience. This is not just a marketing role—you will be responsible for building a community, shaping the voice of the brand, and developing a strong partner ecosystem that accelerates growth. Key Responsibilities Community & Channel Ownership Own and grow Carbice’s presence within the PC gaming and DIY builder communityBuild and manage relationships with gamers, creators, modders, and enthusiastsMonitor customer sentiment, feedback, and demand signals to inform strategy Content & Education Develop educational content that clearly communicates the long-term reliability and consistency advantages of the Ice PadProduce blog posts, guides, and technical content for PC builders and gamersTranslate complex thermal technology into clear, compelling narratives Social & Digital Presence Build and manage Carbice’s social media channels and online presenceDevelop campaigns that expand reach within gaming and enthusiast communitiesExecute content calendars aligned with product and campaign priorities Partnerships & Co-Marketing Co-own and grow Carbice’s strategic partner ecosystem alongside the Product Marketing ManagerNurture and expand relationships across key partner categories: \System Integrators: CyberPowerPC, Skytech Gaming, iBUYPOWERCooling Providers & Heatsink Manufacturers: Asetek, Cooler Master, BitspowerD2C Channel Partners: TBDInfluencers: Linus Tech Tips, Gamers Nexus, JayzTwoCents Develop and execute co-marketing campaigns, joint activations, and product collaborationsCreate scalable processes for partner onboarding, enablement, and campaign executionIdentify new partnership opportunities within the gaming and PC ecosystem Podcast & Network Development Launch and host a Carbice-branded podcast focused on gaming, PC building, and innovationFeature partners, collaborators, and industry voicesBuild a network spanning gamers, influencers, esports organizations, and technical experts Campaigns & Growth Initiatives Design and execute marketing campaigns to grow the Ice Pad product lineExpand reach through community-led and partner-driven initiativesTrack performance and optimize campaigns based on data Customer Experience & Tools Monitor and improve the end-to-end customer experienceUtilize CRM and support platforms (e.g., Zendesk) to track engagement and feedbackHelp build systems that support long-term customer retention and satisfaction Qualifications Required Experience in gaming, PC building, or enthusiast hardware marketsProven track record managing online communities and social channelsExperience creating content (blog, video, social, or podcast)Strong understanding of digital marketing fundamentalsExcellent written and verbal communication skillsExperience with CRM and customer support tools (e.g., Zendesk or similar)Ability to operate independently and build processes from scratch Preferred Experience launching or hosting a podcast or media channelBackground working with influencers, esports teams, or creator ecosystemsFamiliarity working with system integrators or hardware OEM partnersFamiliarity with PC hardware, thermals, and performance optimizationBasic proficiency in website management and light coding (HTML/CSS, CMS platforms) What Success Looks Like A growing, engaged community of PC enthusiasts and gamersStrong, productive partnerships across system integrators, cooling providers, and D2C channelsClear market understanding of Carbice as a reliable, long-term cooling solutionScalable marketing programs that consistently grow the consumer channel Why Join Carbice You’ll be building something from the ground up—owning the voice, community, and partnerships behind a category-defining product. If you’re passionate about PC ownership, access to new and exciting technology and know how to turn technical advantages into a movement, this role gives you the platform to do it. Email careers@carbice.com to find out more about this opportunity.