Community Relations Coordinator

About the role

The Community Relations & Business Development Representative ("Representative") is the primary growth driver and market owner for an assigned state or multi-county territory within Pinnacle Treatment Centers' Opioid Treatment Program (OTP) / Medication-Assisted Treatment (MAT) service line.

Responsibilities

• Operate as the "CEO of the territory": fully accountable for professional referral development, account management, admissions growth, brand presence, and market intelligence across every treatment center in the assigned geography.
• Spend the substantial majority of working time outside the office, building and managing a portfolio of professional referral relationships (courts, corrections, hospitals, emergency departments, primary care, behavioral health providers, social services, community organizations, and similar sources), while also supporting select consumer-facing outreach that builds brand awareness and reduces stigma in the community.
• Close, day-to-day collaboration with treatment center leadership (program directors, medical directors, and clinical staff) to ensure referral sources see consistent capacity, quality, and follow-through from every Pinnacle location in the territory.
• Consistent face-to-face professional referral source contact activity at a level appropriate to territory size and account density, as defined by the Regional Director of Business Development.
• Growth in qualified referrals and in the conversion rate from referral to admission across the territory.
• Retention and expansion of the existing professional referral account base, with minimal unexplained decline in previously active accounts.
• Timely, complete, and accurate CRM documentation of all field activity.
• Positive referral source satisfaction feedback and constructive resolution of any service concerns raised.
• Demonstrated territory planning discipline, including documented account prioritization and call planning rather than reactive, unplanned outreach.

Requirements

• Bachelor's degree in business, marketing, healthcare administration, or a related field, or equivalent combination of education and relevant experience.
• Minimum three to five years of business development, sales, account management, or community outreach experience, preferably in behavioral health, substance use disorder treatment, healthcare, or a related human services field.
• Demonstrated experience managing a defined territory or account portfolio with measurable growth or retention results.
• Experience working with professional referral networks (healthcare, legal/judicial, social services, or managed care) strongly preferred.

Qualifications

• Valid state driver's license and an acceptable driving record; reliable personal vehicle required.
• Peer recovery specialist certification, Certified Alcohol and Drug Counselor (CADC) credential, or comparable SUD-related certification is a plus but not required for this business development track.

Skills and Abilities

• Working knowledge of the OTP and MAT clinical and regulatory landscape, including methadone and buprenorphine treatment models, sufficient to speak credibly with clinical and judicial referral sources.
• Strong consultative sales and relationship-management skills; ability to build trust with clinical, judicial, and community stakeholders.
• Territory planning and account prioritization discipline; ability to manage a large, geographically dispersed book of accounts independently.
• Proficiency with CRM systems (Salesforce or comparable), Microsoft Office, and standard business communication tools.