Communications Leader, Residential Energy
The Communications Leader for Tesla Residential Energy will play a crucial role in translating complex technical details into simple, compelling narratives. Key responsibilities include:
Develop clear messaging frameworks for Solar, Powerwall, Wall Connector, and future products;
Ensure consistency across all customer, partner, and installer communication;
Create high-quality content for multiple channels such as web content, customer stories, product pages, campaign copy, FAQs, talking points, internal updates, and leadership communications;
Shape customer, installer, and product storytelling by building a pipeline of authentic stories that demonstrate real-world impact, collaborating with sales, service, and regional teams;
Support high-visibility external communication moments by preparing concise statements, written responses, and narrative materials used during product announcements, customer programs, and other critical communications;
Partner closely with cross-functional teams including product, engineering, marketing, sales, operations, legal, and leadership to deeply understand capabilities and upcoming changes;
Elevate internal communication by crafting succinct updates, launch briefs, and talking points that keep internal teams aligned on strategy, priorities, and roadmap changes.
About the role
Tesla Residential Energy is expanding rapidly, and clear, accurate communication is essential to helping customers, partners, installers, and internal teams understand our products and mission.
Responsibilities
Own the Residential Energy narrative: Develop clear messaging frameworks for Solar, Powerwall, Wall Connector and future products; ensure consistency across all customer, partner, and installer communication
Create high-quality content for multiple channels: Write and edit web content, customer stories, product pages, campaign copy, FAQs, talking points, internal updates, and leadership communications
Shape customer, installer, and product storytelling: Build a pipeline of authentic stories that demonstrate real-world impact, partnering with sales, service, and regional teams to surface strong examples
Support high-visibility external communication moments: Prepare concise statements, written responses, and narrative materials used during product announcements, customer programs, and other critical communications
Partner closely with cross-functional teams: Work with product, engineering, marketing, sales, operations, legal, and leadership to deeply understand capabilities and upcoming changes
Elevate internal communication: Craft succinct updates, launch briefs, and talking points that keep internal teams aligned on strategy, priorities, and roadmap changes
Requirements
8+ years of experience in communications, content, narrative development, or equivalent experience
Exceptional writing and editing skills—able to simplify complex information and communicate with precision
Experience creating content across formats: web, social, email, print, customer stories, executive communications, and long-form narrative
Ability to manage high-priority communication moments where clarity, accuracy, and speed matter
Comfort working in a fast-paced environment with shifting priorities
Strong cross-functional collaboration skills; capable of influencing stakeholders and working directly with leadership
High level of judgment, editorial discipline, and attention to detail
Qualifications
Exceptional writing and editing skills—able to simplify complex information and communicate with precision
Experience creating content across formats: web, social, email, print, customer stories, executive communications, and long-form narrative
Ability to manage high-priority communication moments where clarity, accuracy, and speed matter
Comfort working in a fast-paced environment with shifting priorities
Strong cross-functional collaboration skills; capable of influencing stakeholders and working directly with leadership
High level of judgment, editorial discipline, and attention to detail
Skills
Exceptional writing and editing skills—able to simplify complex information and communicate with precision
Experience creating content across formats: web, social, email, print, customer stories, executive communications, and long-form narrative
Ability to manage high-priority communication moments where clarity, accuracy, and speed matter
Comfort working in a fast-paced environment with shifting priorities
Strong cross-functional collaboration skills; capable of influencing stakeholders and working directly with leadership
High level of judgment, editorial discipline, and attention to detail
Benefits
Benefits and compensation:
Competitive pay and benefits package including medical plans, dental, vision, flexible spending accounts, 401(k), and more.
Additional benefits include company-paid basic life, AD&D, short-term and long-term disability insurance, employee assistance program, sick and vacation time, and paid holidays.
Voluntary benefits such as critical illness, hospital indemnity, accident insurance, theft & legal services, and pet insurance.
Weight loss and tobacco cessation programs.
Employee discounts and perks program.
Expected Compensation: $72,000 - $162,000/annual salary + cash and stock awards + benefits