Jobs · Marketing · Texas

Communication, Brand, and Positioning Director

val's services · Tuscola, TX · 6 days ago
MarketingFull-time

About the role

We are seeking a Director of Communication, Brand, and Positioning to lead the global strategy for a growing audiovisual group.

Responsibilities

  • Defining and executing the group's corporate communication, branding, and positioning strategies.
  • Developing a clear, compelling, and consistent narrative across all brands and projects.
  • Managing brand architecture and establishing coexistence criteria for different units.
  • Leading corporate, reputation, and institutional communication efforts.
  • Building relationships with media, industry partners, and key stakeholders.
  • Designing PR campaigns, sector positioning, and visibility initiatives.
  • Supporting senior leadership with messaging, interviews, and public appearances.
  • Overseeing corporate content, institutional materials, digital channels, and external presence.
  • Coordinating internal teams and external collaborators, defining processes, KPIs, and quality standards.

Requirements

  • 8-12 years of experience in communication, branding, reputation management, or strategic positioning, preferably in media, entertainment, or cultural sectors.
  • Proven experience leading or coordinating teams internally and externally.
  • Strong background in corporate communication, media relations, and reputation management.
  • Ability to craft and adapt compelling corporate narratives for diverse audiences.
  • Experience in brand architecture and multi-brand environments.
  • Excellent aesthetic, editorial, and storytelling sensibilities.
  • High proficiency in Spanish and English.
  • Strategic thinking, leadership, autonomy, and ability to manage complexity effectively.

Skills

  • Strategic vision and execution skills.
  • Brand, communication, and reputation expertise.
  • Influence, cross-functional collaboration, and proactive leadership.
  • Ability to organize complex information into systems.
  • Leadership, decision-making, and quality-oriented mindset.

Benefits

  • Strategic, high-visibility role with direct reporting to top management.
  • Impactful project in the audiovisual sector within a creative, dynamic, and growing environment.

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