Jobs · Marketing · Texas

Communication, Brand, and Positioning Director

Tharp Consulting · Abilene, TX · 5 days ago
MarketingFull-time

About the role

We are seeking a Director of Communication, Brand, and Group Positioning to lead the global communication strategy, strengthening coherence across the group’s various brands, projects, and audiences.

Responsibilities

  • Define and execute the corporate communication strategy.
  • Build a solid and differentiated narrative for the group.
  • Manage brand architecture to ensure alignment across brands and projects.
  • Lead institutional and reputational communication efforts.
  • Maintain relationships with media and key stakeholders.
  • Design PR and visibility plans to enhance the group’s presence.
  • Support senior leadership in crafting and delivering public messages.
  • Oversee digital content and channels.
  • Coordinate internal and external teams to execute communication initiatives.

Requirements

  • 8–12 years of experience in communication, brand, reputation, PR, or marketing, preferably in media, audiovisual, or cultural sectors.
  • Proven ability to lead teams and collaborate with senior leadership.
  • Strong skills in storytelling, brand architecture, and aesthetic sensibility.
  • Proficiency in both English and Spanish.

Skills

  • Strategic thinking and ability to influence stakeholders.
  • Autonomy and leadership in complex environments.
  • Capacity to organize and simplify complexity.
  • Commitment to quality and excellence.

Benefits

  • Strategic role with high visibility and impact on the group’s positioning.
  • Opportunity to work in a creative and growing environment.

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