Commercial Program Manager

We need to output HTML fragment with sections: About the role? The posting includes description paragraphs before Requirements. Should we include an "About the role" section? The description includes overview of role. Could be considered "About the role". The instructions: use

for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). Include a section ONLY when posting has real, specific content for it. So we need to decide which sections to include. We have content: Overview paragraphs (role description) could be "About the role". Then "Areas of Responsibilities" with subheadings: Value-Added Promotion Planning & Execution, Trade Program & Contract Development, Competitive Contract Intelligence, Program Analytics & Performance Improvement, Cross-Functional Planning & Stakeholder Management, Other. Those could be under "Responsibilities". Then "Requirements" section with bullet list of requirements. Then "Qualifications"? The posting includes "Minimum of a BA/BS Degree is required" etc. That's part of requirements. Could treat "Requirements" as qualifications. But we have separate "Requirements" heading already in posting. We'll use that. We also have "What to expect" describing benefits and culture. Could be "Benefits" section. Also mention "Top Employer", "Global Equality Standards certificate", culture values. Could be part of benefits or maybe "About the role"? Better to put benefits under Benefits. We have no explicit Pay or Schedule info, so omit those sections. We need to use

• for any list of duties/requirements/benefits. So for responsibilities we need to list each duty? The posting has subheadings with paragraphs. We could treat each subheading as a list item? Or we could list bullet points under Responsibilities summarizing each area. But we must preserve ALL substantive information; do not invent or summarize away detail. So we need to keep the details. Could we keep the subheadings as

  inside? But only allowed headings are

  for section headings. We could still use

  for main sections, and within we can use

  for prose and

  • for lists. For responsibilities, we have multiple detailed paragraphs under each subheading. We could keep them as

    under a

    Responsibilities, preserving the subheadings as maybe or just plain text. That's okay. Similarly for Requirements: we have a list of requirements each starting with capital letter. We'll put them as

    • . Benefits: list of benefits after "In addition to the salary, you can enjoy the following benefits". We'll put as
      • . We also need to include maybe a short

        for metadata like location etc. The posting includes Title Commercial Program Manager Country USA Location Raleigh, NC Professional Area Marketing & Sales Role Permanent Reporting to Commercial Planning Lead Manager Talent Attraction Expert Vivaldo Alves Commercial Program Manager. We should fold minor metadata into a short

        or drop it. We'll include a

        with location and reporting line maybe. We must not repeat job title as heading. So no

        Commercial Program Manager. We must not include Job ID/requisition numbers. We must remove boilerplate: EEO, equal-opportunity, scam-warning, application instructions, navigation, cookie, legal. The posting includes "Apply now! Learn more jti.com", "Are you ready to join us? Build your success story at JTI. Apply now! Next Steps After applying, if selected, please anticipate the following within 1-3 weeks of the job posting closure Phone screening with Talent Advisor > Assessment tests > Interviews > Offer. Each step is eliminatory and may vary by role type. At JTI, we strive to create a diverse and inclusive work environment. As an equal-opportunity employer, we welcome applicants from all backgrounds. If you need any specific support, alternative formats, or have other access requirements, please let us know." That's boilerplate/application instructions and EEO. Must remove. Also remove "What will your story be?" etc at start? That's marketing fluff but maybe part of "About the role"? It's not substantive role info; but it's not boilerplate? It's generic. Might be considered filler. Safer to keep only substantive role description: "This position develops, coordinates, and continuously improves strategic sales initiatives..." etc. The opening fluff about celebrating differences etc could be considered boilerplate? It's not about the role specifically. Might be considered marketing but not required. The instruction: remove cookie/navigation/legal/EEO/equal-opportunity/scam-warning boilerplate, duplicated lines, and application instructions. The opening fluff is not those categories, but it's not specific to role. However it's not duplicated. Might be okay to keep? It's not substantive role info but it's not prohibited. However we want to keep only substantive info. I'd keep the role description paragraphs that start with "This position develops..." and the rest. Thus final HTML:

        Location: Raleigh, NC. Reports to Commercial Planning Lead Manager.

        About the role

        This position develops, coordinates, and continuously improves strategic sales initiatives, trade programs, and contract-related processes that support retail and wholesale execution across JTI Liggett. The Manager works across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other key stakeholders to translate commercial priorities, pricing direction, customer needs, and approved trade strategies into clear and executable programs. The role is responsible for managing key commercial programs, including Value-Added Promotions (VAP), retail and wholesale trade initiatives, and customer contract support. This includes store targeting, quantity allocation, pricing alignment, supply chain coordination, execution readiness, and sales communication. In addition, the Manager develops and maintains an understanding of the competitive retail and wholesale contract landscape, providing insights that support Sales Team awareness, commercial planning, and decision-making. The role also uses sales data, KPIs, operational analytics, and post-program learnings to evaluate program effectiveness, identify opportunities for improvement, and strengthen future commercial initiatives.

        Responsibilities

        • Value-Added Promotion Planning & Execution
          • Develops and manages Value-Added Promotion (VAP) execution plans from planning through field deployment
          • Coordinates program requirements across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other relevant stakeholders
          • Develops store-targeting approaches aligned with program objectives and commercial priorities
          • Coordinates store-level quantity allocation to support effective program deployment
          • Ensures pricing considerations and supply chain inputs are incorporated into program planning
          • Develops clear sales communication and execution guidance to support field readiness
          • Monitors the VAP process and identifies opportunities to improve efficiency, consistency, and program effectiveness
          • Uses performance insights and post-program learnings to continuously improve future VAP planning and execution
        • Trade Program & Contract Development
          • Partners with Trade Marketing, Sales Management, Pricing, and other stakeholders to develop retail, wholesale, and chain trade programs
          • Supports the development and implementation of commercial initiatives aligned with business priorities and customer needs
          • Contributes to the development and maintenance of customer contract frameworks
          • Evaluates program requirements, commercial considerations, and execution implications when developing initiatives
          • Coordinates cross-functional inputs to ensure programs are practical, aligned, and ready for execution
          • Supports Sales teams with clear program guidance, requirements, and relevant commercial information
          • Identifies opportunities to improve trade program processes and strengthen consistency across initiatives
        • Competitive Contract Intelligence
          • Develops and maintains knowledge of competitive retail and wholesale contract structures
          • Monitors relevant competitive trade and contract activity to maintain an up-to-date view of the commercial landscape
          • Establishes and maintains a current contract landscape library
          • Organizes competitive contract information in a clear and accessible format
          • Develops concise summaries of competitive contract structures and key commercial considerations
          • Shares relevant insights with the Sales Team to support awareness, planning, and commercial decision-making
          • Identifies emerging competitive trends and developments that may have implications for future trade programs and customer negotiations
        • Program Analytics & Performance Improvement
          • Analyzes sales programs, trade initiatives, and execution results to evaluate program effectiveness
          • Uses sales data, KPIs, and operational analytics to identify trends, opportunities, and areas requiring improvement
          • Measures program performance against established objectives and expectations
          • Translates analytical findings into clear, actionable recommendations
          • Incorporates post-program learnings into future program design and planning
          • Identifies opportunities to improve program processes, execution, and commercial outcomes
          • Supports informed decision-making through accurate and relevant performance insights
          • Continuously evaluates and improves commercial program processes and ways of working
        • Cross-Functional Planning & Stakeholder Management
          • Coordinates activities and deliverables across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other stakeholders
          • Establishes clear timelines, responsibilities, and required inputs for commercial programs
          • Manages project dependencies and follows up on outstanding actions to maintain program readiness
          • Builds strong working relationships across functions to facilitate alignment and effective execution
          • Communicates program requirements, updates, risks, and recommendations clearly to relevant stakeholders
          • Supports effective implementation of approved programs within established commercial strategies, trade guidelines, pricing direction, contract frameworks, and budget parameters
          • Identifies operational challenges and facilitates resolution with appropriate stakeholders
        • Other
          • Manages various tasks and projects as they arise and as requested by the manager
          • Supports broader commercial planning and sales organization priorities and initiatives as required

        Requirements

        • A minimum of a BA/BS Degree is required
        • Minimum of 3 years of experience in sales or commercial planning
        • Experience in B2B sales operations, commercial planning, or trade program management
        • Experience developing, launching, and improving sales initiatives, trade programs, or promotions
        • Familiarity with retail and wholesale trade programs, including customer contracts, promotional planning, store targeting, and execution readiness
        • Strong analytical skills, with experience using sales data, KPIs, and operational analytics to evaluate performance and inform decisions
        • Strong project management and organizational skills, with the ability to manage multiple initiatives, timelines, and stakeholders
        • Experience with process improvement and the ability to identify opportunities to increase program effectiveness and operational efficiency
        • Experience with budget tracking and understanding of commercial financial considerations
        • Strong stakeholder management and communication skills, with the ability to collaborate and influence across functions
        • Strong ability to translate complex commercial information into clear, actionable recommendations
        • Ability to work effectively across Sales, Trade Marketing, Pricing, Supply Chain, Finance, and other business functions
        • Fluent in English

        Benefits

        • Annual Performance-based Bonus
        • Employee Stock Purchase Plan
        • Personal Development Programs
        • Medical, Dental & Vision Plan for employees & family members
        • Life Insurance
        • Matching 401(K)
        • Paid Time Off (PTO)
        • Paid Family Leave (20 weeks)
        • Short-Term &