Chief Marketing Officer

About the role

Junior Achievement USA® is a national nonprofit dedicated to experiential learning that prepares students for academic and economic success. As a strategic partner to educators, employers, investors, and communities, the organization delivers career-connected learning to accelerate economic mobility. Junior Achievement reaches more than 4.6 million students annually across nearly 100 U.S. markets and is part of JA Worldwide, which serves over 19.9 million students in more than 100 countries.

This position may be performed remotely from any location within the United States, with periodic travel required throughout the year, including meetings with JA USA leadership and associates in Atlanta and Colorado Springs, Board meetings, staff meetings, and organizational retreats.

Responsibilities

• Set enterprise brand, marketing, communications, and market engagement strategy in partnership with the CEO and senior leadership
• Direct national outreach and awareness strategies to increase Junior Achievement’s visibility, relevance, and engagement with priority audiences
• Lead business-to-business marketing to education decision makers, corporate responsibility leaders, high-net-worth individuals, and community and family foundations
• Position Junior Achievement as a national thought leader through research, storytelling, executive communications, digital engagement, and mission-centered content
• Establish the strategic vision and operating model for marketing services provided to more than 90 JA offices nationwide
• Lead an agency-style shared-services model providing scalable baseline support, including nested websites, brand standards, messaging, toolkits, media assets, and general marketing guidance
• Direct the development of strategic marketing solutions supporting JA learning experiences, including sales enablement resources, videos, thought leadership, storytelling, and social media engagement
• Build engagement, alignment, and adoption across JA’s federated network through strong partnership, influence, and stakeholder credibility
• Establish the enterprise vision and roadmap for marketing technology, digital engagement, and marketing automation
• Lead an integrated email marketing and automation strategy connected to the organization’s D365 CRM platform
• Leverage audience insights, benchmarking, analytics, and performance information to strengthen market segmentation, engagement strategies, resource allocation, and organizational decision-making
• Serve as a strategic advisor to the CEO and senior leadership on brand, marketing, communications, market engagement, and organizational reputation
• Integrate marketing priorities with Education, Development, Area Support, Human Resources, Information Technology, and other organizational functions
• Lead and develop a multidisciplinary team of approximately ten professionals across creative services, brand management, web development, and content creation
• Provide executive oversight of the marketing function’s budget, resources, external partners, and significant organizational investments

Requirements

• 12+ years of progressively responsible leadership experience in marketing, brand, communications, market engagement, or a related field
• Significant experience leading a major organizational function, enterprise-wide initiatives, or complex business operations
• Demonstrated experience advising a Chief Executive Officer, executive leadership team, governing body, or comparable senior stakeholder group
• Significant experience leading multidisciplinary teams, developing organizational and leadership capacity, and guiding teams through change
• Demonstrated experience managing substantial budgets, making strategic resource-allocation decisions, and overseeing external vendors, agencies, or partners
• Deep expertise across integrated marketing, brand positioning, audience strategy, digital engagement, content strategy, market analytics, executive communications, and agency-style service delivery
• Strong strategic planning, organizational design, talent development, and change leadership capabilities
• Strong financial acumen and demonstrated ability to balance strategic priorities with responsible budget and resource stewardship
• Exceptional executive communication, influence, and stakeholder-management skills, with the ability to communicate complex strategies and recommendations across executive, governance, employee, network, and external audiences

Preferred Qualifications

• Experience leading marketing within a federated, networked, matrixed, nonprofit, education, purpose-driven, or similarly stakeholder-intensive organization
• Experience leading or evolving an agency-style or shared-services marketing model supporting multiple internal or external stakeholder groups
• Experience leveraging CRM-enabled marketing automation, digital platforms, audience analytics, and performance insights to strengthen organizational strategy and decision-making

Pay

The base salary range for this position is $250,000 to $330,000 annually, with the exact salary depending on relevant experience, demonstrated impact, and alignment with the scope and responsibilities of the role. US – Remote pay range: $250,000 USD – $300,000 USD.

Benefits

• Medical, dental, vision, and life insurance
• Long-term disability coverage
• Holidays and paid time off
• 401(k) retirement plan