Jobs · Marketing · Wisconsin

Category Manager

Bostik · Milwaukee, WI · 1 wk ago
HybridMarketingFull-time

Key Responsibilities

  • Develop and comprehensive category plans aligned to drive category growth including new product developments, product positioning, and promotions
  • Identify growth opportunities through market trends, customer insights, and competitive analysis to drive market share growth
  • Build relationships to gain real-time market insight and customer needs
  • Leverage knowledge of market and customer needs through VoC to represent the market and customer needs and driving results
  • Continuously monitor market dynamics, end user behavior, and emerging trends to drive marketing strategy, pricing, promotions, and new product ideas.
  • Benchmark competitive offerings and pricing to inform strategic decisions including marketing, promotions, and price
  • Manage MVC % contribution while driving sales and market share improvements
  • Lead pricing strategy development to ensure competitiveness while maximizing margins, product mix, and systems sales

Qualifications

  • 7+ years of experience in category or product management
  • Bachelor’s degree in business, marketing, economics, or related field (MBA a plus).
  • Strong analytical skills with proficiency in market research and pricing analysis.
  • Excellent communication and ability to influence stakeholders
  • Proven track record of driving category growth and profitability.
  • Strategic mindset with a hands-on approach to execution.
  • Travel up to 40%

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