Category Management Walmart

About the role

As a Category Manager, you will play a critical role on the Walmart Advisor Team, helping shape the future of the Walmart team including impulse, take home, seasons, and Sam's Club. You will act as a trusted, unbiased category expert, leveraging data, shopper insights, and industry knowledge to influence strategy and drive category growth. In this role, you will partner closely with Walmart and cross-functional Hershey teams to identify trends, create strategic direction, and deliver best-in-class merchandising solutions. This is an exciting opportunity to influence the shopper experience at scale while contributing to Hershey’s continued leadership in snacking.

Responsibilities

• Identify marketplace trends and translate them into actionable category strategies
• Develop and execute merchandising and modular strategies to support growth
• Partner with Walmart and internal stakeholders to bring category strategies to life
• Analyze retailer, syndicated, and shopper data to generate insights and recommendations
• Utilize tools such as Space Planning, Nielsen/Circana data, Tableau, and other analytics platforms
• Lead and support execution of category initiatives including relays, fixture innovation, and merchandising enhancements
• Manage multiple priorities while ensuring strong attention to detail and timelines
• Serve as a category expert, influencing decisions through data-driven storytelling
• Collaborate across teams to enhance capabilities and continuously improve processes
• Challenge the status quo and bring forward innovative ideas to drive business results

Requirements

• Bachelor’s Degree required
• 5+ years of relevant experience in Category Management, CPG, or related field
• Experience working with syndicated data sources (e.g., Circana, Nielsen, Numerator, Luminate)
• Strong analytical and storytelling skills with ability to influence stakeholders
• Proficiency in Excel and data visualization tools (e.g., Power BI, Tableau); experience with space planning tools is a plus
• Demonstrated ability to manage multiple projects and adapt in a fast-paced environment
• Strong understanding of shopper behavior and category management principles
• Excellent collaboration and communication skills

Benefits

At Hershey, we offer competitive pay and a comprehensive total rewards package designed to support your wellbeing, financial security, and life outside of work.

• Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs that support your physical and mental health
• Financial Security: Competitive pay, annual incentive opportunities, and a 401(k) with company match
• Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working where applicable
• Growth & Development: Career development programs, learning opportunities, and internal mobility

Benefits may vary based on role, location, and eligibility.

Location: Bentonville, AR