Category Growth Consultant - Serveware & Buffetware
Libbey · Toledo, OH · 2 days ago
MarketingFull-time
Responsibilities
- Lead the development and execution of Libbey's Serveware & Buffetware category growth strategy, establishing a clear roadmap for market expansion and profitable growth.
- Validate and refine category opportunities through market analysis, customer insights, competitive intelligence, and industry trends.
- Define Libbey's category positioning, assortment architecture, pricing strategy, and product portfolio priorities.
- Develop and launch a comprehensive "How to Win" strategy, including target segments, value propositions, and go-to-market recommendations.
- Partner with Product Development, Marketing, Sales, Supply Chain, and Leadership teams to align category objectives and execution plans.
- Serve as the organization's subject matter expert on Serveware & Buffetware, providing strategic guidance and category insights.
- Evaluate competitive offerings and identify opportunities to strengthen Libbey's market position and differentiation.
- Establish growth metrics, monitor category performance, and recommend actions to drive revenue and market share growth.
- Build commercial capabilities by developing category education, training, and sales enablement programs.
- Influence and drive cross-functional decisions that support long-term category growth and customer success.
Requirements & Qualifications
- Bachelor's degree in Business, Marketing, Hospitality, Culinary Management, or a related field – preferred
- 10+ years of experience within foodservice, serveware, buffetware, hospitality, tabletop, housewares, or related industries.
- Demonstrated success developing and executing category growth, commercial, or go-to-market strategies.
- Strong expertise in market assessment, customer segmentation, assortment planning, pricing strategy, and competitive analysis.
- Experience influencing and partnering with senior leaders across multiple functions.
- Strong strategic thinking, analytical, and problem-solving capabilities.
- Excellent presentation, communication, and stakeholder management skills.
- Pioneered and executed initiatives resulting in measurable business outcomes.