Jobs · Marketing · New York

Category Development Analyst

Diageo · New York, NY · 1 mo ago
Marketing$66k/yrFull-time

About the role

The Category Development Analyst supports Diageo's Key Accounts teams with analytics and insights to ensure effective execution of category management strategies. This includes developing consumer insights, performance evaluations, assortment optimization, and planogram recommendations.

Responsibilities

  • Maintain strong relationships with retailer merchant teams and cross-functional partners to support objectives, goals, and outcomes.
  • Support regular reporting and analytics to highlight performance gaps and growth opportunities.
  • Utilize various data sources including syndicated data and retailer POS to build and support tools and systems for analytics and insights generation.
  • Execute shelf recommendations to increase efficiency, conversion, improve shopability, and optimize space to sales using JDA and Shelf IQ technology.
  • Assume ownership of assigned tools, processes, and tasks.

Requirements

  • Minimum 2-3 years of experience in Category Management, insights, or analytics, preferably in CPG or Adult Beverage categories.
  • Experience with syndicated and proprietary data sources such as Nielsen, Numerator, panel data, shopper loyalty data, and sales performance tracking.
  • Strong technical capabilities with experience in software systems relevant to the Category Management function, including space planning software (JDA and/or Shelf IQ) and syndicated data sources.
  • Advanced computer skills; proficient in Excel and PowerPoint.
  • Ability to connect insight to actionable store execution.
  • Strong project management, time management, and organizational skills are essential.
  • Flexible working environment.

Qualifications

  • Minimum Bachelor's degree in Business Administration, Marketing, Statistics, Economics, or a related field.
  • Experience in a similar role preferred.

Skills

  • Excellent analytical and problem-solving skills.
  • Strong communication and interpersonal skills.
  • Ability to work independently and in a team setting.
  • Proficiency in Microsoft Office Suite.

Benefits

Diageo offers a competitive benefits package, including health insurance, retirement plans, and paid time off. We also provide flexible working arrangements to support your personal and professional needs.

Pay

$66,413.00 - $110,688.00 per year

Schedule

Regular full-time hours

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