Category Consultant Leadership Kroger

Location Cincinnati, OH

About the role

The Category Consultant serves as a strategic advisor to Sales Partners, Kroger KDMs, and internal Hershey stakeholders. This role is responsible for driving topline and net sales growth by analyzing category trends, identifying customer opportunities, and delivering data-driven recommendations grounded in shopper insights and P&L strategies. Acting as the category expert, this position partners cross-functionally to co-create strategies that strengthen overall category performance.

Responsibilities

• Analyze and share customer and shopper research with retail partners to inform category planning and reviews
• Collaborate with retailers to develop tailored promotional and product placement strategies that align with their customer base
• Conduct joint business planning sessions to establish and align on category goals and performance metrics
• Manage pricing, selection, and promotions to maximize sales and profitability while supporting retailer objectives
• Monitor and review manufacturer and retailer performance against established category targets

Requirements

• Bachelor’s Degree required
• Minimum 3+ years of experience in Category Management, CPG Sales, or related field
• Strong analytical and data interpretation skills
• Understanding of consumer and shopper behavior
• Knowledge of category management processes and industry trends

Benefits

• Health & Wellbeing: Medical, dental, and vision coverage, plus wellness programs
• Financial Security: Competitive pay, incentive opportunities, and 401(k) with company match
• Time Off & Flexibility: Paid time off, company holidays, and flexible ways of working
• Growth & Development: Career development programs and learning opportunities