Campus Recreation Outreach- Program Manager II

Job Description

The Program Manager 2 – Outreach will assist with the development and execution of a comprehensive outreach plan to increase student engagement in Campus Recreation programs and services.

Responsibilities

• Lead the planning and execution of high-impact outreach initiatives, including pop-up events, tabling activations, resource fairs, and department-led programs designed to increase student engagement and awareness of Campus Recreation programs.
• Cook up and execute promotional events and signature experiences such as orientations, Weeks of Welcome, Family Weekend, Homecoming, and other campus-wide initiatives to strengthen visibility and participation.
• Contribute to planning and execution of student employee recognition programs and celebrations that support a positive team culture, enhance engagement, and reinforce a strengths-based work environment.
• Aid with the digital communication channels to engage constituents, monitor community feedback, and respond to inquiries in a timely manner.
• Coordinate and implement promotional events and signature experiences such as orientations, Weeks of Welcome, Family Weekend, Homecoming, and other campus-wide initiatives to strengthen visibility and participation.
• Aid with the digital distribution of operational updates, hours of operation, event schedules, and critical departmental announcements across public platforms.
• Aid with development, management, and execution of content strategies for departmental social media platforms, including creating engaging photo, video, and written content.
• Aid with creation of storytelling content (digital and print) to promote programs, events, and services, and share their impact on student success.
• Cook up and execute promotional events and signature experiences such as orientations, Weeks of Welcome, Family Weekend, Homecoming, and other campus-wide initiatives to strengthen visibility and participation.
• Collaborate with campus partners and stakeholders to expand outreach efforts, build relationships, and represent Campus Recreation at resource fairs, presentations, and engagement opportunities.
• Supervise student staff supporting outreach and engagement efforts, including hiring, training, scheduling, performance feedback, and payroll oversight.
• Develop and deliver training for student employees on outreach strategies, customer engagement, and communication platforms.
• Monitor and assess outreach effectiveness from social media analytics, web metrics, and event participation data; provide recommendations for continuous improvement.
• Support program planning and ensure all outreach efforts align with departmental goals.
• Aid with budget planning and management for outreach initiatives, including forecasting, purchasing materials, and maintaining supplies.
• Promote an inclusive, welcoming environment during outreach efforts and events by addressing participant needs, feedback, and conduct in alignment with departmental values.
• Ensure effective operational management of outreach initiatives by maintaining accurate records, managing risk, and supporting contracts, policies, and reporting requirements.

Qualifications

• A thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline; or the basic knowledge of more than one professional discipline.
• Knowledge of the discipline is normally obtained through a formal, directly job-related 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed.