Business Development Specialist (Skilled Nursing Facility Marketing)

About the Company

Integrative Physiatry is a company founded by physiatrists for physiatrists, created with one goal in mind: Improve More Lives. The company provides comprehensive, multidisciplinary medical and interventional treatments to post-acute skilled nursing facilities and the patients they support. Integrative Physiatry offers a vibrant and energetic work environment where team members work closely together and are experts in their field, with an in-depth on-boarding process to set team members up for success.

Position Objective

The Business Development Specialist's primary roles are to implement the business development plan for the company, generate and close new leads, initiate and start new accounts, and retain existing accounts. This includes making cold and warm calls via phone, email and in person to Skilled Nursing Facility Administrators, DONs and DORs to get their agreement to allow providers to visit patients in their facilities, as well as walking providers into facilities, introducing them and getting them started seeing patients.

Responsibilities

• Have a clear understanding of how a SNF operates
• Promote and maintain good public relations in the Skilled Nursing community on behalf of Integrative Physiatry
• Provide input as requested into changes in marketing efforts, strategies and plans
• Make sales calls to both targeted sources as well as finding and contacting new leads
• Coordinate and execute effective face to face visits with providers and skilled nursing facilities
• Conduct regular check-ins with providers and SNFs as needed
• Facilitate in-service training for providers and SNF personnel regarding applicable Physiatry/PMR programs
• Maintain up-to-date information on overall trends and competitors, including locations and marketing strategies
• Seek out and participate in community activities which will further marketing efforts
• Actively participate in weekly business development meetings
• Effectively communicate daily efforts and upcoming projects to the executive team
• Coordinate cost-effective and safe travel arrangements that may include flights, rideshare, rental car, public transport, hotel, parking, etc.
• Maintain good working relationships with all providers, companies, and personnel regardless of current business relationship with the company
• Attend conferences, seminars, and offsite events as needed
• Assist in the creation and distribution of targeted marketing materials as appropriate

Qualifications

• Must possess the ability and willingness to work harmoniously with physicians, professional and non-professional personnel
• High school diploma or equivalent
• Two years experience in sales and marketing preferred
• Previous experience in healthcare required. Previous experience in SNFs preferred
• Must have excellent oral and written communication skills in the English language
• Must possess the ability to make independent decisions when circumstances warrant such action
• Must possess the ability to deal tactfully with personnel, residents, family members, visitors, government agencies/personnel, and the general public
• Must have patience, tact, a cheerful disposition and enthusiasm, as well as ability to handle difficult situations
• Must be able to relate information concerning Physiatry Services
• Must be knowledgeable of payment programs, general business practices, nursing practice, psychology of resident care, social services, and therapeutic and supportive long term care services

Working Conditions

• Job consists of approximately 25% phone work, 50% local daily travel visiting SNFs in person, 25% out of area travel
• Sits, stands, bends, lifts and moves intermittently during working hours
• Is subject to frequent interruptions
• Is involved with providers, skilled nursing staff, residents, visitors, government agencies/personnel, etc., under all conditions and circumstances
• Is subject to hostile and emotionally upset residents, family members, personnel, and visitors
• Works beyond normal working hours, on weekends and holidays, and in other positions temporarily, when necessary

Physical and Sensory Requirements

With or without the aid of mechanical devices:

• Must be able to move intermittently throughout the workday
• Must be able to speak and write the English language in an understandable manner
• Must be able to work in a high pressure, fast-paced environment
• Must be able to see and hear or use prosthetic devices that will enable these senses to function adequately to assure that the requirements of this position can be fully met
• Must function independently and have flexibility, personal integrity, and the ability to work effectively with residents, personnel, and support agencies
• Must be in good general health and demonstrate emotional stability
• Must be able to relate to and work with the ill, disabled, elderly, emotionally upset, and, at times, hostile people
• Must be able to lift, push, pull, and move a minimum of 10 pounds

Pay

$60,000.00 - $80,000.00 per year

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Flexible spending account
• Health insurance
• Life insurance
• Paid time off
• Tuition reimbursement
• Vision insurance

Schedule

Monday to Friday