Business Development Specialist

About the role

The Company kp is a globally recognised leader in the packaging and specialty film industry, renowned for its unwavering commitment to sustainability and innovation. The need to act on climate change has never been clearer so we incorporate sustainability into everything we do by #InvestingInBetter - creating innovative products that enhance product protection, shelf life and contribute to reducing the overall carbon footprint. At kp, we are passionate about ensuring our customers' satisfaction, and we strive to achieve this goal by focusing all our efforts on meeting their evolving needs. Our dedication to drive a positive change in the packaging industry with a focus on quality and sustainability has earned us a reputation as a trusted partner for businesses worldwide.

kp is growing its business. To support our growth, the Pharma, Health & Durables division is currently seeking 2 Business Development Specialists who are responsible for proactively identifying and engaging potential customers within targeted market segments. Through outbound calling, email outreach, social selling, and lead qualification activities, the Business Development Specialist creates interest in KP's solutions and converts Suspects into Qualified Prospects for the sales organization. Success in this role requires persistence, resilience, strong communication skills, and the ability to engage decision-makers in meaningful business conversations.

These roles can be based in the Charlottesville/Gordonsville area, Virginia, USA or in the Porto/Santo Tirso area in Portugal.

Responsibilities

• Partners with Product Line Management and Marketing to generate lists of Suspects (new potential customers) in targeted market segments.
• Investigates targeted Suspects via internet research, calls, emails to understand if they have a demand for KP products and either disqualifies the lead or moves the lead into the Qualified Suspect status.
• Filters and investigates incoming leads from our websites and events to move them into a Qualified Suspect status or disqualify the lead. If the incoming lead is an existing customer, ensures follow-up with the appropriate Account Manager before disqualifying the lead.
• Extracts information from the Qualified Suspects to better understand who the decision makers are within the organization and any key buying criteria before moving the lead into