Business Development Specialist

About the role

The Business Development Specialist I drives company services to new and existing referral sources within a defined territory. This role is a major contributor to company branding and public image development and serves as the primary point of contact for key relationships. Daily responsibilities include local travel to provider offices to promote the benefits of referring to the company and convey its services.

Responsibilities

• Identifies and engages with current and potential referral sources in the assigned territory.
• Meets or exceeds referral goals on a monthly, quarterly, and annual basis.
• Develops and presents reports as directed.
• Provides feedback on marketing strategies, branding effectiveness, and referral source feedback.
• Represents the company at trade shows and exhibitions as needed.
• Assists in the development and evaluation of marketing materials and promotional campaigns.
• Sets up educational/informational meetings with referring physician offices, including physicians, physician extenders, and office staff.
• Develops and maintains a database to track outreach activities and referral trends.
• Collaborates with internal teams to gain in-depth knowledge of conditions treated by company providers and therapies offered.
• Monitors market trends, including competitor activity and industry developments.
• Stays up to date with sales and marketing best practices through ongoing training and professional development.
• Builds and maintains strong professional relationships both internally and externally.
• Networks with internal and external sources.
• Continuously improves operational knowledge, skills, and abilities.
• Checks and responds to work email regularly throughout the workday.
• Participates in and completes all required trainings and in-services.
• Performs other duties as assigned.

Requirements

• Bachelor’s Degree with two (2) years of sales/marketing experience; OR an equivalent combination of education and/or experience. Experience at a more senior level may substitute for years of experience.
• Knowledge of Internet and Microsoft Office software (MS Word, MS Excel, MS PowerPoint, MS Outlook).
• Excellent written and oral communication skills.
• Proven track record of providing exceptional customer service.
• Ability to establish and maintain effective working relationships with doctors, clinical staff, co-workers, and the public.
• Ability to work individually as well as within a team.
• Ability to follow both verbal and written instructions.
• Ability to work a flexible schedule.
• Patience and understanding during stressful conditions related to patient health and emergent situations.
• Strong multitasking and prioritization skills.
• Extreme attention to detail.
• Strong organizational skills.
• Problem-solving and reasoning abilities.
• Ability to meet predefined quality standards.
• Professional attitude and appearance at all times.
• Working knowledge of the healthcare field, medical specialty, and medical terminology.
• Strong desire to provide excellent customer service and comply with organizational rules and regulations.
• High ethical and professional standards, with an attitude of continuous improvement.

Preferred Qualifications

• Five (5) years of healthcare/pharmaceutical outside sales experience.
• Prior experience working with a customer relations management (CRM) system.

Driving/Travel

• Reliable transportation is required.
• Travel up to 50% is required. While the primary workplace may be closest to the employee’s home, assignments could be in any of the company’s locations.