Business Development Researcher

About the role

Engenious Design is a premier medical device design and engineering firm serving a broad range of clients from start-ups to top 100 Medical device companies. We are in search of a Business Development Researcher (BDR) to help us get the word out to our existing and potential clients. This is not a “smile and dial” sales role, but rather a strategic position for a professional who enjoys the challenge of market research and the thrill of engineering a strategy to reach our target audience of R&D leaders.

Responsibilities

• Deep-Dive Market Research: Map out the Top 100 MedTech firms. Identify their internal R&D team structures, pain points, key decision-makers and decision influencers.
• Strategic Outreach: Develop and execute multi-channel cadences (Email, LinkedIn, Phone) that break through the noise. You won't use generic scripts; you’ll use insights to start high-value conversations.
• Manage a CRM Pipeline: Maintain a pristine CRM. You will be responsible for tracking the health of the top-of-funnel pipeline and reporting monthly on conversion metrics.
• Collaborate with Marketing: Partner with our Integrated Marketer to ensure our outbound efforts align with our content strategy (case studies, whitepapers and LinkedIn thought leadership).
• Develop Engagement Strategy: Propose new ways to engage prospects, from targeted webinar invites to high-touch physical mailers for R&D executives.
• Generate Connections: The BDR will engage with, qualify and develop new prospects with the goal of getting the Engenious leadership team in front of qualified opportunities.

Qualifications

• Required Qualifications:
• Bachelor’s degree in Business, Marketing, Communications or related degree.
• Experience in B2B professional services or technical consulting.
• Excellent, demonstrated, communication skills both written and verbal.
• Experience using some type of sales engagement platform such as HubSpot, Salesforce, or Pipedrive.
• Ability to collaborate effectively with a wide range of disciplines and personalities.
• Proficiency with Microsoft Office tools.
• Desired Qualifications:
• Familiarity with medical device development, life sciences or other highly regulated engineering industries.
• Experience with market research and research processes.
• Experience with outbound sales or lead generation.
• Individuals with a high level of self-motivation, competitiveness and curiosity.