Business Development Representative Raleigh, NC
Pipeline Generation
Generate new, high-quality sales-qualified meetings for Account Executives. Your goal is pipeline that converts, not activity for its own sake.
Strategic outbound: Research and target strong-fit companies and the right personas within them. Use available sales data to recognize trends, inform outreach decisions, and operate with ownership.
Multi-channel campaigns: Create and run outbound campaigns across cold calling, email, social selling, marketing follow-up, and other channels. Engage prospects where they are and tailor outreach to drive meaningful conversations.
AE partnership: Work directly with Account Executives to align on target accounts, pipeline generation strategies, and follow-up priorities. Help ensure handoffs are clean and Account Executives are set up for success.
Platform fluency: Build enough fluency in the Pendo platform to speak credibly with prospective customers. Learn how to communicate why the product matters and the value customers gain from it.
CRM hygiene: Log activity accurately in Salesforce and use data to track your performance against weekly, monthly, and quarterly goals. Treat CRM accuracy as a core part of running a disciplined sales process.
Who You Are
Beyond the qualifications, we hire through a specific lens. These aren't buzzwords; they're the things we'll actually look for in how you talk about your work.
- You're a builder, not a maintainer. You're most energized when there isn't a clear path yet, and you get to define it.
- You don't wait for direction; you identify gaps, shape solutions, and drive them forward.
- You're AI-curious - genuinely. You're not using AI tools occasionally. You're rewiring how you work around them. You're faster, sharper, and more prolific because of it, and you bring that energy to everything — how you approach your work, how you prep, how you communicate, how you think.
- We want someone who sees AI as a multiplier, not a shortcut.
Must-Haves
- Internal motivation, resilience, and a genuine drive to succeed in a goal-driven environment.
- You hold yourself accountable and do not need external pressure to stay focused.
- A strong sense of urgency. Move quickly, respond thoughtfully, and treat pipeline generation like it matters.
- Ability to embrace feedback and iterate. Coachability is essential to success in this role.
- Exposure to or passion for SaaS technology and the AI era.
Nice-to-Haves
- Proven success in a quota-driven environment.
- Experience with CRM or sales technology tools such as Salesforce, Nooks, Outreach, LinkedIn Sales Navigator, ZoomInfo, or similar platforms.
- A Bachelor's degree or equivalent work experience.
- Familiarity with MEDDPICC, Command of the Message, SPIN Selling, or another structured sales methodology.