Business Development Representative (BDR) - Hybrid Role, NYC or Boston

About the role

We are seeking a motivated and energetic Business Development Representative (BDR) to support our sales and marketing initiatives. This role requires a blend of account research, campaign development, and effective messaging targeted at our ideal customer profile (ICP).

Key Responsibilities

• Account Research: Conduct thorough research on target accounts to identify potential leads and understand their business needs.
• Marketing Campaigns: Write and develop compelling marketing campaigns that resonate with identified target accounts. Outbound with e-mail, LinkedIn, phone calls, etc.
• Precise Messaging: Craft clear and effective messaging tailored to specific target accounts, ensuring alignment with their needs and pain points.
• ICP Refinement: Collaborate with sales and marketing teams to refine our ideal customer profile (ICP) based on insights gained from account research and buyer interactions.
• Buyer Journey Understanding: Demonstrate a strong understanding of business factors and buyer journeys across various industries to inform outreach strategies.
• Collaboration: Work closely with sales and marketing teams to align strategies, share insights, and drive lead generation efforts.
• Self-Motivation & Resilience: Exhibit high energy, self-motivation, and resilience in pursuing leads and overcoming challenges.
• Technology Interest: Stay informed about industry trends, particularly in security and artificial intelligence, to effectively engage prospects.
• Attending Conferences: Participate at cybersecurity industry events (BSides, RSA, DEF CON, etc) as an active part of the lead-generation team and a professional representation of Escape.

Qualifications

• Previous experience in sales development or a related field is required.
• High level of organization and urgency in managing tasks and priorities.
• Strong research and analytical skills.
• Excellent written and verbal communication abilities.
• Ability to work collaboratively and contribute to a team-oriented environment.
• A genuine interest in technology, particularly in the areas of security and AI.
• Able to work from NYC office 2-3 days per week.

Why Join Us?

At Escape, we offer a vibrant work environment, opportunities for professional growth, and a chance to be part of groundbreaking developments in technology. If you’re passionate about driving business growth and thrive in a collaborative atmosphere, we’d love to hear from you!

To Apply:

Please submit your resume outlining your relevant experience and why you’re a great fit for this role.

- Resume Interview with Hiring Manager, People & Ops Manager

- Sales Challenge Interview with Hiring Manager

- Panel Interview with CEO, Sales Team

- Offer