Business Development Manager, Inkjet Printer Solutions
About the role
SATO America is seeking a strategic, commercially driven Business Development Manager, Inkjet Printer Solutions to lead the expansion of our inkjet label business across North America. Operating at the intersection of technology partnerships and channel development, this role is responsible for building and executing SATO's go-to-market strategy for inkjet label solutions - leveraging strategic partnerships with leading printer manufacturers (including Epson and Canon) to drive SATO’s inkjet business including inkjet printers, inkjet media products, such as inkjet labels and tags, inkjet consumables, such as ink cartridges, and services. The ideal candidate brings deep inkjet industry knowledge, a proven record of building OEM or channel partnerships, and the strategic acumen to develop market entry plans and manage a rigorous sales outlook. This individual is a proactive, results-oriented business developer who can operate both strategically (defining the roadmap) and tactically, executing in the field to close new business.
Responsibilities
- Develop and execute a comprehensive Inkjet Label business development strategy, including market segmentation, target vertical prioritization (food & beverage, healthcare/pharmaceutical, retail