Business Development Manager (Aroya)

Location: Watsonville, CA or Oxnard, CA (field based).

Work authorization: Applicants must be legally authorized to work in the United States. Addium, Inc. does not sponsor employment visas now or in the future.

Schedule

Up to 70% travel, primarily across the United States and Mexico, with a valid passport and ability to cross the border without restriction.

About the role

Addium is looking to hire an experienced and well-connected Business Development Manager (BD) to contribute significantly to the AROYA business development for various high value crops, initially continuing to develop the berry market. The main objective for the BD is to deliver on and achieve the revenue plan and targets. To do so, they will identify and initiate relationships with new and existing markets and key accounts and work at senior/executive levels within these accounts. They will pursue and build strategic account relationships with decision makers and key entities with clear plans for how to successfully win, understanding that these markets move slowly and require perseverance. The mandate and expectations on the BD are to scale AROYA several times its current CEA footprint over the next three (3) years. Through a proactive and driven approach, the successful performance and deliverables of the BD will lay the foundation for future growth stages where local account management, distribution and operational excellence will be areas of focus.

You are an experienced English and Spanish bilingual Business Development Manager who has done this kind of work before: taking a technical product into a traditional, slow to adopt agricultural market and building the customer base and channel network to scale it. You arrive with an existing network of relationships across growers, distributors, and ag industry partners, and you know how to open doors that take others years to reach. You are driven and trustworthy, and you can develop short and long term plans to systematically go about developing the market. You encourage transparency and clear communication with leadership, while appreciating working independently to generate results. You know how to earn access to senior and executive decision makers and build lasting relationships at that level. You understand that established growers move slow and steady for good reason, and you have the patience, credibility, and commercial instinct to earn their trust while still driving measurable growth and meeting revenue targets and milestones. You are strategic enough to define which markets and channels to pursue, and hands-on enough to go build them. You are energized by roughly 70% travel and by the ambiguity of building something new.

Responsibilities

• Deliver against revenue targets for hardware and software respectively for each quarter and for the fiscal year.
• Expand the customer base within and beyond our existing grower relationships by identifying and winning new berry growers and companies across substrate and soil operations, both domestically and internationally.
• Enter new markets, by identifying target accounts and grower profiles where AROYA can demonstrate clear and differentiated value and working out the way into each one.
• Develop strategic account relationships with senior/executive decision makers, key growers, and agronomy communities, personally driving deals where no established pipeline yet exists, and guiding accounts from first conversation through adoption and expansion.
• Build and manage a pipeline of opportunities at various stages of development, maintaining a transparent and predictable view of where each opportunity stands and what is required to advance it.
• Identify and initiate relationships with distributors and channel partners in target markets, assessing where a partner‑led route can accelerate AROYA's reach and laying the groundwork for