Business Development Generalist - B2B Sales

What You Will Do

• Discover and identify new leads during the first sales stage by searching, connecting, and managing prospects
• Contact prospects to establish a successful relationship and develop new opportunities
• Nurturing the lead until it can be converted to a sales opportunity that will be transferred to the Sales executive
• Build, maintain, and forecast prospect pipeline informing the CRM system on progress and assure data quality
• Wide-based (IE cold calling, email marketing, social media, and other relevant channels) research to identify new business opportunities in Canada and abroad
• Conducting SPIN – identifying potential clients key business questions, pain points, and products that qualify to support client business needs
• Qualifying and scoring the lead by assessing product fit, urgency, and budget availability
• Evaluate the success of activities you lead and recommend
• Work closely with the Sales executive to identify the right leads and the best way to approach them

Who are we looking for?

• Experience in the Lead Generation or sales and business development by using dedicated channels
• Proven Experience working with Sales Hub, Apollo, Salesforce, etc.
• Experience in sales or demand generation within the Financial Industry is a must, and experience with Contact Center will be a plus
• Technology background is strongly recommended
• Hands-on experience with market analysis and definition of the strategy to target new accounts, develop the business and create new opportunities
• 2+ years’ experience in Search Engines and research strategies
• Good Listener, positive and energetic phone skills, and strong writing skills
• Skills at creating and presenting PPT, at a high level, a technical solution to prospects and customers relevant to their industry or target market
• Preferably experience in B2B sales
• Eager to discover valuable insights from the customers
• Solid experience in project management processes and tools. Excellent organizational skills and ability to manage multiple projects efficiently
• Eager to learn, self-motivated, proactive, and driven by achievement
• Curiosity and ability to assimilate and understand new concepts quickly