Business Development Executive - Casting (Backstage)

At Cast & Crew, we’ve empowered creativity and supported the global entertainment industry for decades. Together with our family of brands—Backstage, CAPS, Checks & Balances, Final Draft, Media Services, Sargent-Disc, and The TEAM Companies—we operate as a combined entertainment technology and services provider offering industry-standard screenwriting accounting software, digital payroll products, data & reporting, and a host of creative tools.

About Backstage

Backstage is the largest talent marketplace for the entertainment industry, media, brand marketers, and other content creators, matching their creative projects with the best actors, voiceover artists, production crew, and other industry professionals. Employers around the world use our best-in-class technology to staff over 50,000 creative projects a year in film, television, commercials, branded content, theatre, experiential marketing, and more.

About the Role

Backstage is seeking a Business Development Executive, Casting (East Coast) to grow the number of clients posting and engaging with jobs and casting calls on Backstage’s talent-marketplace career platforms (Backstage, Mandy, and StarNow). Our business development team consists of 10 professionals and is part of Backstage’s larger Casting Department, which includes account managers, casting editors, website admins, content specialists, business development executives, and customer service representatives working across nine countries—all specialized in the hiring and casting needs of creative projects.

You will work closely with all members of the business development team, sharing ideas, collaborating on initiatives, and fostering a culture of autonomy and trust. As this role requires in-person demos, meetings at casting offices, and attendance at networking events, we are only open to NYC-based candidates at this time.

Your primary objectives are to expand our client base and drive job post creation from new and existing employers, including production companies, casting directors, producers, directors, brands, agencies, schools, and content creators staffing projects for film/TV, commercials, theater, marketing campaigns, and more.

Responsibilities

• Identify and qualify new leads in casting, TV/film, creative agencies, and brands; create consultative pitches tailored to employer type and market needs
• Manage business development pipeline to ensure timely contact and conversion of leads
• Produce annual roadmaps, setting targets and outreach strategies to drive job posting and growth on our platform
• Ideate and implement business development strategies to convert new clients into long-term users and advocates of our platforms
• Conduct research and analysis into the current casting landscape, gaining in-depth knowledge of assigned regions and verticals
• Onboard and work closely with new clients; guide them on best practices to optimize the platform, promote job posts, and set up future posts autonomously
• Provide thorough reports and insights for all employers, markets, and verticals
• Organize, execute, and lead meetings, presentations, and demos
• Attend industry networking events; meet with employers both in person and remotely to foster long-term relationships
• Analyze performance measurements, reporting, and strategic roadmaps to ensure measurable ROI on all strategic activities
• Develop strategies to ensure retention of customers you bring to the platform
• Analyze potential strategic partnerships with relevant bodies (unions, associates, organizations, influencers, commercial entities) to promote our products and drive service awareness
• Research and build lead-generation lists and strategic relationships with schools and educational facilities; provide demos and talent recruitment advice to students
• Represent the business at industry conferences, expos, networking events, and more to build brand awareness, generate new business opportunities, and strengthen relationships with key decision-makers

Requirements

• Professional experience working with casting directors, producers, directors, creative directors, talent agents, and/or marketing/advertising agencies
• Demonstrated experience in an Account Management, Business Development, or Client Success role; high-velocity B2B SaaS or marketplace experience strongly preferred
• Deep customer empathy; ability to solve customer pain points and needs
• Friendly, positive, and trustworthy demeanor; clients enjoy working with you
• Experience with customer support and segmentation, and strategizing effective communication and positioning for each unique segment
• Technical acuity; must be able to understand, utilize, and explain our online casting/hiring technology
• Ability to translate technical language to a non-technical audience
• Strong analytical skills; ability to assemble and interpret data, create executive summaries, and deliver actionable insights
• Advanced written and verbal communication skills tailored to various personalities and levels of seniority
• Excellent project management skills; ability to work autonomously, maintain detailed records, and be attentive and responsive to client communication
• Proven ability to solve a wide variety of unstructured challenges

Benefits

• Medical, Dental, and Vision coverage
• Paid Time Off (PTO)
• Health and wellness programs
• Employee discounts

Cast & Crew benefits are subject to eligibility requirements.

Pay

Compensation for this role is structured as $65,000–$75,000 base salary plus commission, with On-Target Earnings (OTE) of $84,500–$97,500 annually.