Broadband Hardware Product Marketing Manager

About the role

We're changing how America connects at home. You'll lead the hardware portfolio strategy that makes T-Mobile Home Internet the best experience in the market. This isn't a "manage the roadmap" role—this is a "define what's possible, make the case for it, and drive it to market" role. You'll work at the intersection of strategy, technology, and marketing, shaping products across both our 5G and Fiber Home Internet businesses, influencing engineering teams, and leading go-to-market launches that make noise.

This is a hybrid role requiring a minimum of 3 days per week in office.

Responsibilities

• Own the portfolio vision. Define which hardware products belong in T-Mobile's lineup and why—grounded in customer needs, market trends, and business priorities.
• Bridge the business and engineering gap. Partner with product and engineering to translate customer experience goals into technical requirements.
• Build the business case. Develop pricing strategies, volume forecasts, and financial models for new products. Identify opportunities to drive cost efficiencies and ARPU growth across the portfolio.
• Plan for what's next. Shape the roadmap for future product generations—staying ahead of competitive and technology shifts in broadband, consumer electronics, and connected home.
• Lead the launch. Develop and execute go-to-market strategies including positioning, value props, and RTBs. Rally cross-functional teams across integrated marketing, retail, e-commerce, PR, and supply chain to deliver launches that land.
• Scale smart. Define strategies for expanding the portfolio across multiple facets of our business while driving efficiencies across supply chain, demand planning, and fleet management.
• Responsible for other duties/projects as assigned by business management as needed.

Requirements

• Bachelor's Degree plus 5 years of related work experience OR Advanced degree with 3 years of related experience. Acceptable areas of study include Marketing, Business, Communications, or relevant field of study such as Computer Science.
• 5 years in Category Management, Product Planning, Portfolio Management, or Corporate Strategy—with a track record of making data-driven decisions that move the business forward.
• 5 years of product or category management experience in consumer electronics, consumer hardware, broadband technologies, or similar.
• Proven ability to build annual business plans that include financial impact assessments, forecasting, and multi-year roadmaps.
• Strong technical acumen—comfortable advocating for specific feature requirements alongside product and engineering teams.
• Experience working with supply chain and demand planning to develop forecasts across volume, revenue, and cost.
• A history of establishing KPIs and driving accountability across cross-functional teams.
• An entrepreneurial mindset—you spot gaps before others do and build solutions that scale.
• You're as comfortable in a data set as you are in a strategy presentation. Ambiguity doesn't slow you down—it energizes you.
• At least 18 years of age.
• Legally authorized to work in the United States.

Pay

Base Pay Range: $93,700 - $169,100. Corporate Bonus Target: 15%. The pay range is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience.

Benefits

• Medical, dental, and vision insurance.
• Flexible spending account.
• 401(k) with company match.
• Annual stock grant and employee stock purchase plan.
• Paid time off and up to 12 paid holidays (about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually).
• Paid parental and family leave.
• Family building benefits, back-up care, enhanced family support, childcare subsidy.
• Tuition assistance and college coaching.
• Short- and long-term disability.
• Voluntary AD&D, accident, life, disability, and long-term care insurance.
• Mobile service and home internet discounts.
• Pet insurance.
• Commuter and transit programs.
• Free, year-round access to money coaches.