Brand Manager
Bolthouse Farms · United States · 1 mo ago
RemoteRemoteMarketing$140k–$150k/yrFull-time
About the Role
This position will report to the Director of Marketing. This is a remote role with collaboration sessions in Bakersfield, Rancho Cucamonga, or LA on an as-needed basis. Minimal travel is required.
Job Duties
- Business Analytics: Able to use syndicated, consumer, and customer data to identify business insights and recommend solutions that optimize results. Developing monthly/quarterly business reviews and ad-hoc analysis.
- Strategic Thinking: Contribute to developing comprehensive brand strategy, taking into account consumer, category, and market trends. Able to confidently present strategic, data-driven recommendations to senior team.
- Marketing: Manages the briefing & development of bold, disruptive communication plans, inclusive of social and influencers, in collaboration with internal and external agencies.
- Project Manager: Ability to lead large cross-functional projects with multiple stakeholders, complex inputs, and time-sensitive deadlines; effectively manages workload by prioritizing and multi-tasking. Demonstrates a sense of urgency to drive impact.
- Innovation: Manage the development of innovation projects from inception through production and the execution of a tactical support plan. Ability to collaborate with internal cross-functional teams and influence without authority to guide quick, actionable decisions.
Required Skills and Abilities
- Highly skilled at being agile and able to pivot priorities on a dime
- Creative problem solver who is expert at rolling up sleeves and working efficiently in a fast-paced environment
- Strong communicator and collaborator with ability to inspire and influence others, either as leader or member of the team
- Natural self-starter, comfortable taking the lead with limited resources while still achieving strong results
Minimum Qualifications
- Bachelor's degree required; MBA preferred
- Minimum of 3-5 years of brand management experience in food CPG
- Deep understanding of how to read, interpret, and build models from syndicated data such as IRI or Nielsen
- Strong project management skills and attention to detail
- Excellent interpersonal communication and team working skills
- Experience leading and launching new innovation
- Experience working with internal & external agencies to develop marketing plans
- Experience developing and executing social & influencer strategy
- Previous experience leading and working on cross-functional teams
- Comfortable working in a fast-paced, fast-changing environment
- Proven, reliable work history
Preferred Qualifications
- MBA preferred
- Consulting background gets bonus points
- Direct experience in CPG food categories is strongly preferred
Pay & Schedule
Pay range: $140,000-$150,000 + Annual Bonus Opportunity. This is a full-time regular, exempt position. Hours are Monday through Friday, 8:00-5:00pm.
Benefits
- Medical, Dental & Vision
- Group Life and AD&D
- Voluntary Life and AD&D
- Group Short & Long-Term Disability
- 401(k)
- Paid Time Off
- Flexible Spending Accounts
- Employee Assistance Program
- Gym Membership Discounts