Brand & Experiences ($150K – $200K + Equity) at Withshepherd

Withshepherd.com is an AI-native commercial insurance platform that recently closed a $42M Series B led by Intact Private Capital. Backed by Spark Capital and Y Combinator, Withshepherd.com is building the risk infrastructure for the physical world, automating complex underwriting for high-hazard industries like data centers, semiconductor fabs, and renewable energy.

About the role

As the "vibe-making machine" at Withshepherd.com, you will own the end-to-end brand experience across events, social media, and executive presence. You will design unforgettable broker experiences and high-end activations that feel like exclusive parties rather than generic industry conferences. This is a high-impact role reporting to the Head of Marketing to define how the frontier of AI insurance is perceived.

Location: New York and San Francisco, USA

Why this role is remarkable

• Own the full stack of brand expression, from high-stakes physical events and exclusive broker dinner series to executive social narratives for the company's leadership team.
• Withshepherd.com is a $60M+ funded Series B powerhouse backed by industry giants like Intact and top-tier VCs including Spark Capital, Costanoa Ventures, and Susa Ventures.
• Operate in an AI-native environment where you leverage modern tools to automate logistics and busywork, allowing you to focus entirely on creative judgment and high-level strategy.

Responsibilities

• Lead the event strategy for industry conferences and proprietary hosted programs, transforming fragmented field marketing into high-quality, unforgettable experiences for key distribution partners.
• Manage executive social narratives and company-wide content strategy, amplifying the brand’s unique POV across digital channels and ensuring an unmistakable visual and verbal identity.
• Direct a multi-disciplinary stack of creative agencies and contractors to produce world-class video, web, and broker-facing collateral that outshines traditional competitors.

Requirements

• 5+ years of experience in brand, experiential, or field marketing within high-growth B2B, fintech, or luxury hospitality environments where detail and atmosphere are paramount.
• Exceptional creative taste and a proven ability to manage six-figure budgets and complex event logistics from strategy through to flawless execution.
• An AI-native professional who is comfortable in tools like Figma and stays composed under the pressure of tight timelines and shifting priorities in a fast-paced environment.

Pay

$150k-$200k + Equity