Brand Designer, Social
About The Company
Mars Men is a rapidly expanding direct-to-consumer (DTC) brand based in the United States, renowned for its innovative approach to men's health and wellness. Achieving a remarkable $100 million run rate in less than 18 months, the company has quickly established itself as a formidable player in the supplement industry. Recently backed by L Catterton, a leading private equity firm, Mars Men is strategically positioned to become the premier men's health brand in the market. The company operates across multiple channels, including DTC, retail, and emerging platforms, and is poised for continued growth and expansion. Mars Men prides itself on its commitment to quality, innovation, and delivering impactful health solutions to its customers, fostering a dynamic and forward-thinking work environment.
About The Role
As a Brand Designer, Social at Mars Men, you will play a vital role in shaping and amplifying the company's brand presence across digital platforms. Your primary responsibility will be translating major brand campaigns into compelling, platform-native content that resonates with the target audience. Combining your strong design skills with social media expertise, you will ensure that every piece of content maintains a high level of creative quality and aligns with the brand's identity. You will oversee the management of organic social channels, including content planning, scheduling, and publishing, while also engaging with the community to foster meaningful interactions. This role offers a unique opportunity to work in a fast-paced environment, contributing directly to the company's growth and visibility through innovative visual storytelling and strategic content execution.
Qualifications
- 3 to 4 years of experience in social content creation, brand design, digital design, social media management, or a similar creative role within a consumer brand or agency
- Strong portfolio demonstrating elevated graphic design, campaign extensions, social-first content, and short-form video or motion editing
- Hands-on experience managing organic social channels, including content calendars, publishing, stories, community engagement, and platform-specific optimization
- Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, etc.) and experience with Figma, Premiere Pro, After Effects, CapCut, or similar tools
- A keen eye for creative aesthetics and the ability to translate brand identity into engaging digital content
Responsibilities
- Manage the day-to-day operations of Mars Men's organic social media channels, including content planning, scheduling, publishing, and maintaining an organized content calendar
- Design and edit platform-native content such as carousels, graphics, short-form videos, campaign cutdowns, stories, and behind-the-scenes content that reflect high creative standards
- Package brand campaigns, partnerships, product launches, and key moments into cohesive social media rollouts, adapting creative concepts for different platforms
- Maximize content output by identifying opportunities to repurpose footage, photography, interviews, and assets into additional engaging content without compromising quality
- Monitor community engagement, respond to comments and messages, participate in relevant conversations, and track performance metrics to optimize future content strategies
- Collaborate with cross-functional teams to ensure brand consistency across all digital touchpoints and campaigns
Benefits
- Competitive salary and comprehensive benefits package
- Remote work environment providing full flexibility to work from home
- Autonomy and ownership over your projects and contributions
- Generous paid time off including 15 PTO days, 9 company holidays, and your birthday off
- Parental leave policies supporting growing families with paid leave options
- Health, dental, and vision insurance with 100% premium coverage for employees and 25% for dependents
- Company-sponsored 401(k) plan with a 2% match through Guideline
- Annual Superpower Membership valued at $200
- Investment in professional growth through ongoing learning and development opportunities