Brand Designer - Remote

About the company

Mars Men is a rapidly expanding direct-to-consumer (DTC) brand based in the United States, specializing in men's health supplements. Achieving a remarkable $100 million run rate within the first 18 months of operation, the company has established itself as a key player in the health and wellness industry. Recently backed by L Catterton, a leading private equity firm, Mars Men is strategically positioned to become the foremost brand in the men's health supplement space. The company operates across multiple channels, including DTC, retail, and emerging digital platforms, and is poised for continued growth and innovation. Mars Men’s mission is to deliver high-quality, effective products to men seeking to improve their health and vitality, supported by a dynamic team committed to excellence and innovation.

About the role

As a Brand Designer, Social at Mars Men, you will play a crucial role in translating the company's brand campaigns into compelling, platform-native content that resonates with target audiences. Your expertise in design and social media will help extend the reach and lifespan of each campaign, ensuring consistent and elevated brand presence across all digital channels. You will be responsible for managing the day-to-day operations of Mars Men’s organic social channels, creating engaging visual content, and packaging campaigns into cohesive social rollouts. Your creativity and strategic thinking will contribute to building a strong, recognizable brand identity that drives engagement, fosters community, and supports the company's growth objectives. This role offers an exciting opportunity to work in a fast-paced environment where your creative skills directly impact brand visibility and success.

Responsibilities

• Manage the daily operations of Mars Men’s organic social media channels, including content planning, scheduling, publishing, and quality control
• Create and edit platform-native content such as carousels, graphics, short-form videos, stories, and behind-the-scenes content that aligns with brand standards
• Develop cohesive social media campaigns by packaging brand initiatives, partnerships, product launches, and key moments into engaging content rollouts
• Identify opportunities to repurpose existing footage, photography, interviews, and assets to maximize content output without compromising quality
• Monitor community engagement by responding to comments and messages, participating in relevant conversations, and fostering a positive brand community
• Track and analyze social media performance metrics, derive insights, and optimize future content strategies accordingly
• Collaborate with marketing and creative teams to ensure brand consistency across all digital touchpoints
• Stay updated on industry trends and platform updates to continually enhance content effectiveness

Qualifications

• 3 to 4 years of experience in social content creation, brand design, digital design, or social media management for a consumer brand or agency
• Strong portfolio demonstrating elevated graphic design, campaign extensions, social-first content, and short-form video or motion editing
• Hands-on experience managing organic social channels, including content calendars, publishing, stories, community engagement, and platform-specific optimization
• Proficiency in Adobe Creative Cloud applications such as Photoshop, Illustrator, and InDesign
• Experience with Figma, Premiere Pro, After Effects, CapCut, or similar design and editing tools
• Excellent understanding of digital branding, visual storytelling, and social media best practices
• Strong creative taste with the ability to translate brand identity into engaging digital content
• Exceptional organizational skills and attention to detail
• Ability to work independently and collaboratively in a remote environment

Benefits

• Competitive salary and comprehensive benefits package
• Remote work environment offering full flexibility to work from home
• Autonomy and ownership over your projects, with opportunities to make a tangible impact
• Generous paid time off including 15 PTO days, 9 company holidays, and your birthday off
• Paid parental leave to support growing families
• 100% premium coverage for health, dental, and vision insurance plans, with 25% coverage for dependents
• Company-sponsored 401(k) plan with a 2% match through Guideline
• $200 annual Superpower Membership to support personal development
• Investment in ongoing professional growth through learning opportunities and training