Brand Designer – Fashion Logo System

This role involves creating a sophisticated and versatile logo system for SEIJ, a premium Australian master brand launching with Seij Swim and later Seij Ritual. The designer will develop a refined uppercase SEIJ wordmark in a light, high-contrast serif with wide tracking, complemented by a monogram based on a high-contrast serif S. The identity must evoke warmth, calm, and premium quality, drawing inspiration from golden-hour light, natural beauty, and sisterhood. The project requires several monogram directions, including options with open or rounded geometric frames or an S with a small dot, with a focus on a gold hardware adaptation suitable for small-scale applications such as charms and clasps. The logo system must remain legible and manufacturable at 8–10 mm, with a recommended minimum line thickness for hardware production. Deliverables include final vector artwork in AI, SVG, and PDF formats, as well as PNGs, with one-colour, reversed, and gold-line versions. All work must be original, not based on templates, stock marks, or AI-generated artwork, and any commercial typefaces used must be clearly identified and licensed for all intended applications. The designer must confirm in writing that full copyright and source-file ownership will be assigned to Seij Pty Ltd, with moral-rights consent, to support trademark registration. The scope includes outlining concept options, revision rounds, process, and a fast turnaround for the hardware mark, along with sharing relevant portfolio examples. Deliverables Original SEIJ wordmark in a light, high-contrast serif with wide tracking Versatile monogram based on a high-contrast serif S, with multiple direction options Gold hardware adaptation (e.g., gold S in a circle) suitable for charms, clasps, and metal applications at 8–10 mm Recommended minimum line thickness for hardware supplier Final vector artwork in AI, SVG, and PDF, plus PNGs One-colour, reversed, and gold-line versions Written confirmation of full copyright and source-file ownership assignment, with moral-rights consent Outline of concept options, revision rounds, process, and turnaround Relevant portfolio examples in fashion, beauty, or swimwear branding Requirements Proven experience in premium brand identity and logo system design, preferably in fashion, beauty, or swimwear sectors Strong portfolio demonstrating refined wordmarks and monograms Expertise in high-contrast serif typography and custom letterform development Ability to create legible, manufacturable marks for small-scale hardware applications Proficiency in Adobe Illustrator and vector artwork preparation Knowledge of typeface licensing for commercial use across labels, hardware, packaging, web, and advertising Commitment to original work, not based on templates, stock, or AI-generated marks Excellent communication skills and ability to outline process, revisions, and deliverables Availability for a fast turnaround, especially for hardware mark development Willingness to assign full copyright and source-file ownership with moral-rights consent About Twine Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally. Our Mission Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.