Brand Designer

Duties & Responsibilities

• Maintain and evolve brand guidelines to ensure consistent visual identity across all materials.
• Collaborate with the corporate branding agency and web agency to ensure cohesive brand expression.
• Ensure all creative outputs meet high standards for clarity, consistency, and storytelling quality.
• Document and maintain comprehensive brand guidelines covering approved typography, color palettes, imagery, iconography, logo usage, and design standards across all tools including Canva and PowerPoint templates.
• Contribute to board-level PowerPoint presentations; this role carries a heavy presentation design workload requiring exceptional polish and storytelling.
• Build and maintain a full suite of elevated, brand-consistent sales assets including pitch decks, one-pagers, PDFs, and PowerPoint decks aligned to Verisma’s brand guidelines.
• Create visually compelling sales pitch decks and proposals that support revenue goals and reflect the quality and professionalism of the Verisma brand.
• Translate complex information into visually engaging formats across all presentation and asset types.
• Serve as an internal creative resource for other departments requiring presentation or graphic design support.
• Create engaging social graphics that strengthen Verisma’s brand recognition.
• Partner with Content and Demand Generation teams to scale social content.
• Build reusable visual templates to support high-volume social content.
• Use performance insights to refine visual strategy.
• Produce visuals for campaigns, product launches, and integrated marketing initiatives including: digital, print, infographic, and multimedia assets.
• Design event booth graphics, trade show displays, and conference materials that project a strong, cohesive brand presence.
• Design and deliver landing page visuals and web graphics in partnership with the web agency.
• Manage fast turnaround requests while overseeing long-term creative projects.
• Thrive in a fast-paced environment with tight, same-day or next-day deadlines; particularly for executive and sales presentations where turnaround from ask to delivery is often immediate.
• Cook up with agencies and stakeholders to ensure alignment and on-time delivery.
• Implement efficient workflows, file organization systems, and brand governance.
• Ensure quality control and brand consistency across all materials.

Qualifications

• Bachelor’s degree in graphic design, visual communication, marketing, or related field; five or more years of experience in graphic or brand design.
• Portfolio submission is mandatory and will be evaluated against B2B IT industry standards. It must demonstrate breadth of skills and a clear aptitude for enterprise-grade design. Encouraged pieces include product sheets, sales-ready slideware, event booth graphics, and digital or print ads.
• Expert proficiency in PowerPoint and Canva; advanced proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign); working knowledge of Figma or similar prototyping tools.
• Experience designing for social media platforms and digital advertising channels.
• Experience creating event booth graphics, trade show displays, large-format print materials, and landing page visuals.
• Background in healthcare, health IT, or B2B environments preferred.
• Proven ability to work in a fast-paced environment and deliver polished, high-quality work under tight deadlines, particularly for executive and sales presentations with same-day or next-day turnaround.
• Demonstrated comfort working directly and independently with C-level executives—receiving direction, managing feedback, and delivering with professionalism and confidence.