Brand Creative Director

About the role

The Fisher-Price Team is looking for an experienced Brand Creative Director that is highly skilled in conceptualizing and expressing big ideas across multiple touchpoints. The ideal candidate must demonstrate a proven track record in developing strategically driven creative, with a strong understanding of campaign development, multi-audience communication targeting, content & graphic design, typography, and key art development.

Responsibilities

• Conceptualize and execute ideas across all consumer touchpoints with best-in-class creative that is on trend and consumer-driven.
  • Key areas included Brand campaigns, Brand & Style Guides, key art development, ecommerce creative, motion graphics/video, and social media.
• Prioritize multiple projects at any given time and efficiently deliver on time.
• Art Direct and lead creative resources inside and outside the company.
• Maintain ownership of work from concept through final delivery while appropriately communicating with supervisor to ensure alignment.
• Excellent and persuasive presentation skills to gain buy-in from key stakeholders across the organization is required.
• Collaborate and partner with team of copywriters, producers, marketing partners and fellow designers in a positive and productive manner.

Qualifications

• Versed and on-top of current trends (branding, content, gaming, art, pop culture, design & typography, advertising, social media, digital, entertainment, etc.).
• Excellent computer skills Adobe Suite, and all relevant software tied to graphic design, animation, and content creation (a plus).
• Knowledge and understating of campaign strategies related to asset creation and development.
• Demonstrate the ability to translate core branding equities and tone through a variety of aesthetics (content, gaming, etc.).
• Tapped into global adult- & youth-oriented design, marketing campaigns and trends.
• Ability to see large picture while not losing focus of details.
• Openness to learn from others and the courage to inspire others.
• Ability to mentor and train new designers.
• Experience, Knowledge, Skills Required: 10+ years minimum in Art Direction, Brand Design, or Creative Leadership.
• Design Firm/Agency and/or in-house brand leadership experience strongly preferred.
• Demonstrated experience building and evolving iconic consumer brands.
• Experience with content creation including and beyond social (video, episodic, motion storytelling).
• Digital and Social experience preferred.
• Global brand experience a plus.

Personal Attributes

• Tenacious and full of creative energy!
• Relentless passion and enthusiasm for the work, finding solutions and always striving to make it better and more impactful.
• Entrepreneurial and innovative thinker who embraces change and taking on new challenges.
• Strong collaborator that takes personal accountability and love to work in a team environment.
• Effective in a dynamic fast-paced environment.
• Fast Learner.
• Self-motivated with a positive attitude.
• Demonstrated a growth mindset by staying curious and continuously learning, embracing challenges, and improving themselves.

Benefits

Joining Fisher-Price means becoming part of a brand that’s shaped childhood for nearly a century—and is still going strong. It means working with purpose, because what we do genuinely matters to families around the world. It means working on a team that values creativity, inclusivity, and a sense of wonder. And most of all, it means having fun doing meaningful work. Because at Fisher-Price, we believe that play is serious business.